À propos de David
- Stratégie globale (ex: optimisation du mix 1P/3P)
- Sélection (ex: offres actives, mise en place de variations, qualité des pages produits, description/keywords/images/bullets points) & Image de marque (brand store, contenu A+)
- Disponibilité et efficience opérationnelle (ex: logistique, vitesse de livraison, prime)
- Business Advice (ex: pricing, Amazon Business)
- Traffic & Conversion
- Deals et promotions (ex: stratégies promotionnelles, participation aux événements)
- Veille concurrentielle : benchmarking de la concurrence et des perspectives de développement
- Négociations annuelles (Retail)
- Conformité, Régulation & Santé du compte
- Expansion Européenne et mondiale
- Gestion de l'Advertising (optimisation des campagnes, rationalisation du budget, maximisation du ROAS)
- Reporting & Finance
- Outils et développement tech (ex: intégration API, automatisation de tâches)
- Conseil & Stratégie pour vous accompagner au quotidien
- Gestion externalisée pour combiner recommandations stratégiques et exécution opérationnelle des tâches
- Formation pour permettre à vos équipes de gagner en expertise
- Gestion de situations complexes/spécifiques sur demande (ex: acquisition/cession d'activité)
Français
Bilingue ou natif
Anglais
Bilingue ou natif
Espagnol
Bilingue ou natif
Expériences
- AmazonTeam Leader - EU Retailjuin 2021 - juin 2024 (3 ans)Paris, France- Led Amazon Vendor Services in FR for Health & Personal Care Categories (Household Consumables, Baby Care, Shaving, Nutrition, Family Planning, Health Care) from Jun'21 to May'22. Built and managed a EU team dedicated to all categories of Procter & Gamble (P&G) and Baby Care since May'23.- Drove steady growth on 30+ top Vendors on Amazon (€300M+ sales/ year). Management of the whole business cycle with vendors (recruitment, negotiations, profitability, business reviews).- Built up and directly managed a team of up to 17 Brand Specialists (E-Commerce Consultants) including recruitment (x4 in 1Y), coaching, performance management and promotion with high focus on their personal development- Supervised and developed all activities regarding Availability & Operational Efficiency, Business Advice, Conversion, Selection, Traffic, EU Expansion (8 Countries)- Reported Directly to Amazon Leadership in Germany and integrated in EU organization with direct reports and peers located abroad (UK, Germany, Italy, Spain)- Led major cross-divisional projects incl.o Deals (promotional offers) Management: Plan, Financial review, operational supervision.o Productivity Stream: Model building and initiative management (mainly automation) to assess Brand Specialist productivity and forecast recruitment at EU levelo P&G: Owned End-to-End annual negociation cycle for Amazon vendor services (offer, staffing, pricing) with P&G EU central team, defined KPIs and monitored all-year-long AVS performance, liaised constantly with P&G team (weekly calls, EU summits) to ensure perfect business execution.o ESSEC: Lecturer in the core strategy course (each quarter I built a Amazon business case for course students, guide them in their approach and assess their value proposition)
- AmazonKey Account Manager - FR Marketplacenovembre 2020 - juin 2021 (7 mois)Paris, France- Led the Seller Fulfilled Prime Program for FR- Led the Leadsourcing Program (5 people team)- Coached, trained and Mentored 5 Account Managers to hep them reach their targets
- AmazonAccount Manager - FR Marketplaceavril 2019 - octobre 2020 (1 an et 6 mois)Paris, France- Prospected and recruited high potential third party sellers (Yearly turnover on Amazon> €5M) on the Prime program: complete sales cycle from cold call pitch, to negotiation, deal closing, and pipeline management- Account managed sellers to define their strategy and maximize their revenue on Amazon's marketplace (stocks management, prices, products selection). Led the Sales Q1-Prep Initiative.- Overachieved all quarterly targets defined by leadership by +25% on average. #1 performer in 2020- Trained and Mentored two Account Managers located in Hyderabad (India). Mentored new joiners in the FR business team.- Managed major transversal and cross-team projects, including:o Carrier management. Roll-out of a shipping service allowing Sellers to buy Chronopost Labels directly on Amazon. Management of Amazon/Chronopost relation on Seller Fulfilled Prime (SFP) program.o Launch of SFP Self-Service registration for Sellers. Tech developments supervision, coordination of international teams, post-launch monitoring and developments.o Marketing for SFP program by creating targeted emails, organizing events, developing content (videos, testimonials, brochures, branded products)
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Formations
- Master of ManagementThe University of Queensland2018Master of Global Management
- Master of Science (MSc) in Management - Grande EcoleESSEC Business School2018