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Vincent Vuillaume

international sales and marketing manager

Peut se déplacer à Genève, Lyon

  • 46.2017
  • 6.1466
Nouveau
Proposer un projet La mission ne démarrera que si vous acceptez le devis de Vincent.
Proposer un projet La mission ne démarrera que si vous acceptez le devis de Vincent.

Localisation et déplacement

Localisation
Genève, Suisse
Peut travailler dans vos locaux à
  • Genève et 50km autour
  • Lyon et 50km autour

Vérifications

Langues

Catégories

Compétences (47)

Vincent en quelques mots

Specialiste dans l’optimisation de réseaux de distribution wholesale et retail pour les marques de luxe, notamment la joaillerie et l’horlogerie, mais aussi passionné par les nouveaux enjeux d'omnicanalité et de customer centricity. J’ai été tour à tour responsable de filiales, responsable ventes et marketing ou directeur regional aux Etats-Unis, en Australie, Amérique Latine ou Europe et plus récemment j’assurais le développement commercial des boutiques Hublot dans le monde en tant que directeur retail. Ce parcours international à la fois très opérationnel sur le terrain et stratégique depuis le siège me permet aujourd’hui d’amener des compétences complètes dans mon domaine : Créativité, sens de l'analyse, agilité comportementale et prise de décisions. Je suis en outre reconnu pour mes capacités à diriger des équipes culturellement diverses et à tisser des liens solides avec les différents stakeholders pour atteindre les objectifs en équipe.

Expériences

Hublot

Luxe

International Retail Director

Geneva Metropolitan Area

juin 2016 - septembre 2020 (4 ans et 3 mois)

Management of a team of 10 direct HQ reports and 7 managers in local subsidiaries. Supervision of 104 boutiques and implementation of the strategic Retail focus of the brand (share of Retail business grew from 25% to 50% of total sales in 3 years).

SALES :
- Achieved commercial objectives each year despite economic and political crises
- Defined Retail Performance KPIs and subsequent business plans leading to increased sales to VIP, repeat clients and 1st-time clients
- Developed the CRM program and Digital Customer Journeys globally
- Initiated the omnichannel approach with boutiques staff generating sales from boutiques Instagram/Wechat accounts
MANAGEMENT :
- Created a collaborative environment promoting the fair development of achievers
- Set-up the training program for Retail staff (e-learning platform and physical presentations to employees worldwide) promoting a client-centric approach
NETWORK :
- Defined priorities for the boutiques openings or closings and implemented a 3-year strategic plan which led to a radical improvement in profitability
- Negotiated spaces and conditions with landlords during the pandemic
- Actively participated in the LVMH Retail Committee resulting in an increased brand presence in Mainland China
OPERATIONS :
- Improved Customer Experience through the definition of new Retail guidelines and Standard Operating Procedures for all boutique
- Supervised Visual Merchandising tools and their implementation in all boutiques
Retail Retail Marketing omnicanal Customer Journey Customer Experience Training Développement international

Hublot

Luxe

Regional Director Americas

Genève, Suisse

mars 2013 - juin 2016 (3 ans et 3 mois)

In parallel to my Regional Director of Americas role, I also served as President of Hublot North America and as Area Manager for Scandinavia and Southern Europe. Achieved sales objectives with a yearly average growth of 10-15% Managed distributors/subsidiaries and oversaw their Marketing activities and budget Resized and optimized the retailers network and increased their performance Accelerated the brand's presence and visibility in the markets implementing mandatory shop-in-shops within all stores distributing our collections

Cartier - Richemont

Luxe

Sales and Marketing Manager - Australia

Sydney, New South Wales, Australia

janvier 2009 - février 2013 (4 ans et 1 mois)

Developed the brand's strategy in Australia and New Zealand with complete P&L responsibility
Managed of a team of 19 including office and boutique staff. 2 internal boutiques, 2 franchises and 20 retailers Turnover : 30M+ Euros (yearly increase of 15%)
SALES :
- Increased the subsidiary’s turnover (retail and wholesale) by 60% in 4 years
- Streamlined the wholesale network and improved the brand’s retail presence (flagship in Sydney and Melbourne and opening in Brisbane, Perth and Auckland)
- Developed the CRM strategy for local VIP customers which resulted in the first High-Jewelry sales in the country
- Implemented a sucessful strategy to benefit from increasing Chinese tourists business
MARKETING :
- Revised merchandising assortments for the boutiques and replenishment plans
- Optimised the Media Plan (print and online advertising) and drastically increased editorial visibility versus competition
MANAGEMENT :
- Fostered a "can-do" attitude within the team in order to put the Australian market back on the map
- Determined the strategic plan for the subsidiary submitted yearly and presented to the Cartier Board of Directors
- Received “Worldwide Best Customer Experience Award” for Brisbane boutique
Sales Management Marketing Public Relations Wholesale Retail Management d'équipe distribution

Cartier - Richemont

Luxe

Senior Director - North America

New York, New York, United States

janvier 2007 - décembre 2008 (1 an et 11 mois)

Recommandations externes

Consultez les recommandations qu'a reçues Vincent

Formations