Sarah Khamassi

International NGO — CRM Transformation (Switzerland)

• Leading a full-scale CRM migration for an international NGO using Salesforce Nonprofit Cloud, Account Engagement, and Salesforce Marketing Cloud
• Driving end-to-end project delivery: requirements gathering, solution design, implementation, and deployment
• Designing advanced donor segmentation models to improve targeting and engagement strategies
• Implementing marketing automation workflows to streamline campaigns and increase operational efficiency
• Strengthening data architecture and governance to ensure data quality, resilience, and compliance
• Coordinating cross-functional stakeholders (fundraising, marketing, IT) in an international environment

Independent Watchmaker — Salesforce Implementation & Process Structuring (Switzerland)

• Supporting the implementation of Salesforce for an independent watchmaker based in Geneva
• Structuring and optimizing core business processes, including client relationship management, bespoke order workflows, and after-sales service (SAV)
• Designing custom data models to support production tracking and high-end product customization
• Aligning business needs with scalable CRM architecture tailored to the luxury watch industry
• Providing strategic guidance on digitalization and operational efficiency

Salesforce Net Zero Cloud consultant — Banking sector (Switzerland)

• Led end-to-end implementation of Salesforce Net Zero Cloud for a major banking client in Geneva
• Conducted detailed business requirements gathering with cross-functional stakeholders (sustainability, operations, IT)
• Designed and configured data models to map environmental impact flows (carbon emissions, energy consumption, value chain data)
• Translated complex regulatory and ESG requirements into scalable Salesforce solutions
• Delivered system configuration, testing coordination, and deployment support
• Facilitated knowledge transfer sessions and produced documentation to ensure client autonomy post-implementation
• Enabled the client to structure and monitor sustainability metrics across multiple business units

Digital CMS Project Manager — Pharmaceutical industry (US/Switzerland)

• Acted as Project Manager for the delivery of a new corporate website in the pharmaceutical industry
• Coordinated cross-functional teams (developers, designers, content managers, business stakeholders) across multiple workstreams
• Managed project lifecycle: planning, prioritization, delivery tracking, and stakeholder communication
• Oversaw CMS-related activities including content migration, structure definition, and publishing workflows
• Ensured alignment between business requirements and technical implementation
• Delivered the new website version on time with a strong focus on quality and user experience

Senior Salesforce Functional Consultant — Manufacturing (Switzerland)

• Led solution design workshops and translated business requirements into detailed functional specifications
• Delivered end-to-end implementation: configuration, data migration, testing, and deployment
• Worked across multiple Salesforce clouds: Service Cloud, Field Service, Sales Cloud, and CPQ
• Developed a Proof of Concept using Odaseva to enhance data management and compliance capabilities

Senior Salesforce Business Analyst — TMT (United Kingdom)

• Facilitated business requirements workshops with key stakeholders
• Produced detailed user stories, acceptance criteria, and functional documentation
• Contributed to CPQ-related initiatives from a business and process perspective

Salesforce Consultant — Watchmaking Industry (Switzerland)

• Led solution design workshops and formalized business requirements into functional documentation
• Coordinated implementation with nearshore development teams
• Managed data migration, testing phases, and validation of deliverables
• Worked on Service Cloud and Marketing Cloud implementations
• Delivered a chatbot Proof of Concept to enhance customer interaction and service efficiency