Ricardo Medrano Carlón

luxury and fashion expert. spécialiste digital

Peut se déplacer à Paris

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Proposer un projet La mission ne démarrera que si vous acceptez le devis de Ricardo.
Proposer un projet La mission ne démarrera que si vous acceptez le devis de Ricardo.

Localisation et déplacement

Paris, France
Peut travailler dans vos locaux à
  • Paris et 50km autour


  • E-mail vérifié


Compétences (17)

Ricardo en quelques mots

Hello, my name is Ricardo an expert in digital marketing and specialized in luxury, fashion and beauty industries. I'm able to work under pressure in a variety of projects involving webmaster, social media, SEO, E-commerce back office, digital strategy and more.
I have worked in companies like L'Oréal, Kenzo, Céline, W Hotel, Heineken and several agencies.
I have worked on freelance projects for clients like LVMH, Diageo.
Visit my personal website to find out more about me.


W Hotel


Digital project manager

Mexico City, CDMX, Mexico

mars 2014 - novembre 2014

Blog editor and social media manager (Facebook, Twitter, Instagram, SoundCloud, Spotify)
• Working with musical influencers to create playlists
• Managing relationships with influencers during life events like parties and VIP's (Justin Bieber, Beth Ditto, Jean Paul Gaultier etc…)
• Creating a blog content strategy to achieve the right audience for the hotel
• Working with translation agency


Mode & cosmétiques

Sales Associate

Paris, France

février 2017 - Aujourd'hui

Assist the sales team and merchandising team in the first European pop up of Céline in Galeries Lafayette presenting the runway handbag collection to the international consumer being responsible for the Clasp model.

L'Oreal - L'Oréal Groupe

Mode & cosmétiques

International Digital Project Manager

Paris, France

juillet 2016 - Aujourd'hui

For the brands KÉRASTASE and SHU UEMURA:
• Managing digital projects for more than 30 markets
• Assisting and collaborating with agencies and local teams regarding web pages, SEO, Social Media (Facebook, Instagram, Google+, YouTube, Pinterest), App development, e-commerce guidelines and digital advertising
• Working with agencies doing briefs and assisting the content creation and distribution to local market teams
• Merged the local Instagram accounts into one official account (@Kerastase_official) with more than 400k followers and assisting the community management agencies in French, English, Portuguese, Spanish and Russian.
• Assisting the coverage of live events like Paris Fashion Week, Gallery of styles, CES in Las Vegas and the takeovers of influencers.
• Reporting of KPI using brandwatch and internal performance team.
• Testing of social media publishing tools in our different markets including Russia and China.

BNN México

Réseaux sociaux

Content Manager

Mexico City, CDMX, Mexico

octobre 2014 - mars 2015

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