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Expériences
- Ombeline de BriveFreelance Marketing / Communication / ÉvènementielSPORTseptembre 2024 - Aujourd'hui (1 an et 9 mois)Le Gosier, GuadeloupeMissions auprès d'un club de gymnastique artistique visant à soutenir son développement à travers une stratégie de communication renforcée. Cela inclut la création de contenus attractifs, la recherche de sponsors et de subventions, ainsi que l'apport d’une expertise sur divers projets tels que la refonte du site internet, l’organisation d’événements et d’animations, et la création de goodies pour promouvoir le club.
- PVH Corp.Key Account Manager & Product Coordinator - Footwear - Calvin KleinMODE & COSMÉTIQUESdécembre 2022 - mars 2024 (1 an et 3 mois)Paris, France- Customer relationshipo Managed a portfolio of Key Account customers composed of department stores (Printemps, Galeries Lafayette), e-commerce (Sarenza, La Redoute, La Boutique Officielle etc.) and major independents.o Organised management points with buyers to establish market development strategies- Analysiso Analysed customer flow rates in order to best prepare collection appointments and implement action plans to improve performanceo Weekly sales analysiso Analysed growth opportunities in the French market in order to develop turnover- Producto Developed collections with the creative team at the European headquarters according to the needs of the French marketo Handled product training for sales representatives as well as sales advisers at the Calvin Klein cornerso Made detailed product feedbackso Ensured competitive intelligence and trend studies to define an optimal offer in relation to the needs of the French market- Collectiono Presentated and sold collections in the showroom four times a yearo Created assortments aimed at having a strong and coherent brand image and ensuring high flow rateso Collaborated with the Marketing and Retail departments in order to define common product assortments and guarantee a coherent and qualitative distribution
- PVH Corp.Footwear & Accessories Account Manager Specialist - World of Hilfiger - North of FranceMODE & COSMÉTIQUESmars 2022 - décembre 2022 (9 mois)Paris, France- Ensured the proper development of the TH Footwear & Accessories product line according to the company's commercial strategy- Identified growth opportunities for the market- Developed with the wholesale sales department customer contacts by strengthening the presence of the brand- Developed the turnover of the customer portfolio in the geographical area- Prospected new points of sale by constantly anticipating the needs of potential customers- Opened new customer accounts- Ensured the feedback of information (weekly report of orders placed, budgets, etc.)- Reported to the area manager and the brand's European headquarters- Optimised the achievement of sales and profitability objectives- Improved business processes in partnership with the sales team.
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Formations
- Master 2 in MarketingToulouse Business School2019Programme Grandes Ecoles, Majeure Marketing, Spécialisation Business to Business
- Exchange Program, BusinessSingapore Management University2018Exchange Program, Business