À propos de Maud
- Le product management (stratégie produit, discovery, roadmap, delivery, go-to-market)
- Accélérer l'adoption de l'IA, en particulier sur la partie discovery
- L’animation d’ateliers et communication stakeholders variés (program/project management)
Français
Bilingue ou natif
Anglais
Capacité professionnelle complète
Espagnol
Capacité professionnelle complète
Expériences
- BlaBlaCarProduct Manager - freelanceTRANSPORTSdécembre 2024 - mars 2025 (3 mois)Paris, FrancePM - Bus booking & post-booking squad (back-end)Reduced development time by 25% through roadmap & prioritization process redesign and implementation of user-oriented OKRs and SLOs.Identified a critical pain point in the refund experience (30% of support tickets) through data analysis and user feedback. Results: -80% support tickets, improved NPS, controlled business impact (-1.2% GMV)Worked cross-functionally with Product, Engineering, Sales, Ops, and leadership
- blablacarProduct Manager et User ResearcherTRANSPORTSseptembre 2020 - décembre 2024 (4 ans et 3 mois)Paris, FranceProduct Manager - Train launch :Defined product strategy and positioning for a new vertical (train)Defined and built MVP and led integration with partners such as SNCFSuccessfully launched the train offering in Spain (MVP end of 2024).Coordinated cross-functional teams (tech, marketing, external partners)Product Manager - “Search” squad:Owned conversion-focused roadmap (+10% conversion through UX improvements and A/B testing)Data-driven approach: funnel analysis, experimentation, rapid iterationEnd-to-end ownership: discovery, prioritization, delivery (incl. QA and follow-up)
- IdeanStrategic & service designerAGENCE & SSIIseptembre 2018 - juillet 2020 (1 an et 10 mois)Madrid, Espagne. Planned and coordinated research and ideation phase for the creation a new venture (BBVA new digital business) for retirees. Facilitated research and ideation phases for a new app for BBVA’s enterprise clients (SME). Conducted user interviews to improve the usability of a digital product for big corp clients (CIB), iterated on the product (UX design), listed hypothesis and ran usability tests. Run usability tests, user interviews, card sorting, benchmarks and survey analysis ; prototyping Sketch/Figma and Invision. Run workshop facilitation; face-to-face and remote ; design sprints planning and facilitation. Managed Beta Business offer (new venture creation) for Idean Spain
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Formations
- Master in ManagementEssec Grande Ecole2015
- Advanced product designThe design crew2020