À propos de Marie
Hi there! I’m Marie — a results-driven professional with a passion for connecting the dots between data, design, and customer experience.
I design and implement digital communication solutions that help businesses grow and customers feel understood — from websites, apps, and chatbots to email marketing, CRM flows, and end-to-end customer journey strategies. My work blends data-driven insights, creative problem-solving, and user-focused design to turn ideas into products, content, and experiences that truly resonate.
With 9+ years of experience in international companies, I bring a multicultural mindset, strategic thinking, and full project-management support from start to finish. Whether it’s crafting seamless user journeys, improving conversion and retention, or building digital tools that make life easier, I’m all about delivering results that last.
Fluent in German, English, and French, I love collaborating across cultures, teams, and disciplines — and I’m always excited to create something meaningful.
Let’s build something amazing together!
Anglais
Bilingue ou natif
Français
Bilingue ou natif
Allemand
Bilingue ou natif
Espagnol
Notions
Accepte de travailler sur site
Bonn (jusqu’à 50 km), Berlin (jusqu’à 30 km)
Expériences
- Mobil Mansions
Sur Malt
Website AuditIMMOBILIERnovembre 2025 - novembre 2025🏡 From clicks on the wrong pages → to customers finding exactly what they need.When I started working with Mobile Mansion, they faced a big challenge:Website visitors were landing on irrelevant pages and didn’t see the beautiful houses or the amazing team selling them.Together, we set a new focus for the website:✨ The beautiful houses, company values and people.✨ A product search page designed for real customer needs.✨ A brand-new SEO setup to boost natural traffic.The result?📈 Visits to the new product search page increased by 216% in the first month!A reminder that when design and strategy meet, customer experience transforms. - TaikonautenCustomer Success Managerinoctobre 2023 - novembre 2024 (1 an et 1 mois)Berlin, GermanyCustomer Satisfaction and Journey Mapping:Developed and implemented a comprehensive customer journey framework, identifying unique differentiators to enhance the customer experience.Created strategic processes and documentation to support the execution of the target customer journey.Trained internal teams on customer journey importance, tools, and methodologies.Produced support materials, including presentations, Slack bots, surveys, murals, and printouts, to facilitate the customer experience.Customer Relationship Management and Acquisition:Installed and integrated a new CRM system, providing team training and support for optimal usage.Optimized the sales pipeline (Jira board) to streamline acquisition efforts and facilitate weekly team discussions on progress.Managed incoming acquisition requests, handling initial consultations and proposal preparation.Supported up-selling and cross-selling opportunities within the team.Proactive Acquisition:Maintained and nurtured client relationships through targeted acquisition strategies.Managed public tenders, exploring new business opportunities for the company.Acted as the primary point of contact for customer development initiatives, both internally and externally.Managed the CRM system, ensuring accurate data maintenance and usage.Project Management and Process Optimization:Led project management initiatives across client projects, including chatbot creation and team training.Organized and streamlined internal processes to improve collaboration and efficiency.Directed internal teams in product development, including ideation and testing for new Masterclass formats.Played a key role in strategic decision-making to drive product and service development.Additional Responsibilities:Developed and implemented surveys to analyze and improve customer satisfaction.Acted as a liaison between internal teams and clients to improve the overall customer experience.
- heycarCustomer Insights Managerfévrier 2023 - septembre 2023 (7 mois)Berlin, Germany• Responsible for designing, executing, and analyzing customer research projects to understand the motivations and needs of heycar customers and validate the buyer intent of the platform.• Conduct customer surveys and in-depth interviews to gather feedback and gain insights into customer behavior, preferences, and satisfaction.• Analyze customer data and research findings to identify trends, patterns, and insights that inform product development, marketing, and customer service initiatives.• Collaborate with cross-functional teams, including product, marketing, and customer service, to incorporate customer insights into decision-making and improve the overall customer experience.• Develop and implement customer segmentation and personas to better understand the needs and motivations of different customer groups.• Lead the design and implementation of customer feedback systems, including CSAT surveys and open-ended questions, to gather real-time feedback and insights.• Communicate customer insights and recommendations to senior leadership to inform business strategy and decision-making.
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Formations
- Master of Scienceemlyon business school2021Master of Science - MS, Digital Marketing and Data Science
- Bachelor's degree, Commerce internationalUniversité Paris-Sorbonne2019Bachelor's degree, Commerce international