Description

Avec plus de 10 ans d’expérience en communication corporate, je combine expertise stratégique et sens de l’exécution pour vous aider à atteindre vos objectifs.

Mon parcours inclut :

> La conception de stratégies de communication intégrées et pilotage de projets d’envergure.

> La mise en place et structuration du service communication pour une grande entreprise du secteur, recrutement et management d’équipe.

> L'accompagnement sur des enjeux de communication sensibles, gestion de la réputation et des messages clés, ainsi que le développement de relations presse efficaces pour maximiser la visibilité médiatique.

Je propose des missions de stratégie, audit et accompagnement opérationnel, avec une approche orientée résultats et adaptée à vos besoins spécifiques.

Mon objectif : transformer votre vision et vos messages en dispositifs cohérents et impactants.

Domaines d’expertise

Langues

Français
Bilingue ou natif
Anglais
Capacité professionnelle complète
Espagnol
Capacité professionnelle limitée

Préférences en matière de lieu de travail

En télétravail uniquement

Travaille majoritairement à distance

Dailymotion Advertising
Head of Global Communications
mars 2022 - Aujourd'hui (4 ans et 3 mois)
Paris, France
In charge of establishing and leading the communications department for Dailymotion Advertising (Dailymotion's video marketing platform). Recruitment of a communication team - management of 2 people.

Developing and implementing a global com strategy based on strategics comms pillars. Defining objectives, key messages, and preparing the CRO and C-Level executives for speaking engagement. Thought leadership. Managing public relations agencies in priority markets (US / EMEA / France / APAC). Analyzing results and monitoring key performance indicators.
Adot (Veepee Ad Connect)
Senior Communications Manager
novembre 2019 - mars 2022 (2 ans et 4 mois)
Paris, France
Responsible for developing and executing global Marketing Content & PR/
Communications Strategies across commercial solution areas, business
issues, marketing insights/studies - in all business units : Luxury, Beauty,
Automotive, Retail, CPG/FMCG.
Management of 2 people.

Key Responsabilities :

> PR & External comms
• Build strong relationships with key business, and tech/corporate journalists in
France and in EMEA markets.
• Mediatrainings of top management speakers
• Manage media and interview requests
• Monitor industry trends as well as competitive environment

> Content marketing Strategy
• Create content and manage the digital communication and content through
social media
• Increase our following and engagement across social media
• Take full ownership of the publishing and follower engagement

> Tought-leadership and brand awareness
• Secure keynote speaking positions at relevant conferences
• Manage the existing relationships and set new ones according to business’s
needs.
• Manage award submissions
Matriochka Influences
Senior Corporate Communications Consultant - for META
avril 2018 - novembre 2019 (1 an et 7 mois)
Paris, France
Media Relations (French and international scope) and Strategic support
for FACEBOOK // INSTAGRAM // MESSENGER // WHATSAPP FRANCE
speaking opportunities - for all business units - including the Luxury world
department based in Paris :

• Mediatraining of high-level contacts (directors of strategic departments at
Facebook and C-level)
• Definition and implementation of an influence and PR strategy
• Development of strategic recommendations
• Crisis management (Cambridge Analytica, GDPR issues...)
• Drafting of opinion pieces, Q&A, part-of-speech, media briefing
• Strategic announcements management (e.g. Instagram Check out)
• Stakeholders analysis and mapping (business issues)
• Plan, coordinate and attend key trade shows (Viva Technology, HubForum,
Salon des entrepreneurs...)

Significant results in the international and French press (The New York Times,
WWD, Business of Fashion, Les Echos, Le Figaro, Le Parisien, Le Monde...).