À propos de Jasmine
Experienced business/advertising professional, with 8+ years of professional working experience in advertising. I am a collaborative, end-to-end partner, and innovative problem-solver, detail-oriented with seamless campaign execution prowess. I am able to identify the root cause of issues; troubleshoot and communicate to clients with efficiency.
Anglais
Bilingue ou natif
Français
Notions
Accepte de travailler sur site
Lyon (jusqu’à 50 km)
Expériences
- SAMSUNG ADS,Campaign Activation ManagerHIGH TECHjuillet 2022 - octobre 2024 (2 ans et 3 mois)Toronto, ON, Canada
- Ensured campaigns impressions paced to deliver in full 100% by daily monitoring and optimizations. Validated and quality assured campaigns, confirming 0% error rate was attributed during the setup, execution, and post campaign.
- Liaised with all stakeholders involved in the end-to-end campaign process, including client, account management, sellers and campaign managers, leading weekly meetings, increasing communication and efficiency among teams.
- Communicated with external client partners, solving concerns such as troubleshooting campaigns, creative execution, and alignment and strategy.
- NOISE DIGITAL,Campaign Managernovembre 2021 - juillet 2022 (8 mois)Toronto, ON, Canada
- Took the lead on assigned campaigns, maintained, and optimized towards key performance indictor (KPI) goals, actively keeping KPI margin within 10% of the goal.
- Worked with Planners / Media Strategists to develop reports that clearly communicated campaign performance and optimization recommendations, helping improve KPIs to meet targets.
- Collaborated with a key client to elevate Google Ads account, scrubbed through 20+ campaigns for keyword proposals, ad copy improvements, and additional tactics, enhancing outdated account.
- DAC GROUPDigital Media Coordinatorjanvier 2020 - novembre 2021 (1 an et 10 mois)Toronto, ON, Canada
- Partnered with individual clients, helping boost number of leads and decrease cost per acquisition 5% by implementing new ads to their campaigns, changing bid strategy, and conducting various tests.
- Collaborated with Planners and Media Strategists to create Google Data Studio reports, effectively conveying campaign performance and providing optimization recommendations to optimize KPIs and achieve targets.
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Formations
- Bachelor of Commerce DegreeYork UniversityBachelor of Commerce Degree
- Post Graduate DiplomaGeorge Brown CollegePost Graduate Diploma