Description

I help brands and creative teams turn complex challenges into clear, impactful stories.

The quality of an agency with the flexibility of a freelance.

Whether you’re a brand, agency, or independent creator, I’ll help you find the simplest creative path through complex problems with clarity, depth, and a touch of artistry.

What I can help you with:

• Brand positioning & strategic narrative design

• Creative brief development & campaign strategy

• Brand audits and competitor analysis

• Communication frameworks & go-to-market storytelling

• Artistic direction and tone of voice definition

• Audit & brand strategy

• Editorial planning & content creation

• Creative work & production

• Deliverable & performance analysis

Domaines d’expertise

Langues

Anglais
Bilingue ou natif
Français
Bilingue ou natif
Espagnol
Capacité professionnelle complète

Préférences en matière de lieu de travail

Accepte de travailler sur site

Paris (jusqu’à 50 km), Lyon (jusqu’à 10 km), Marseille (jusqu’à 10 km)

BETC
PLANEUR STRATÉGIQUE
janvier 2022 - septembre 2024 (2 ans et 8 mois)
Paris, France
Data-driven brand identity development for 80+ clients
Strategic recommendations, media planning & targeting
Crafting International communications strategies for top tier multinational companies
Developing Python-based AI tools for automated data analysis and predictive modelling.
Support on 360° campaigns (advertising, digital, activation)
Advertising Strategic planning Brand content
BETC Fullsix
PLANEUR STRATÉGIQUE
janvier 2021 - janvier 2022 (1 an)
Paris, France
Strategic consulting in brand communication for powerhouse brands (Zalando Beauty, Meetic, Lacoste, YSL)
Audience analysis (TGI, YouGov, Brand Index, etc.)
Collaboration with creative & media teams to craft, produce and deliver international 360° campaigns
Benchmark analysis and brand insight lead research
Insight research and positioning strategy
Brand content Strategic planning Positioning strategy Creative Media
Publicis
PROJECT MANAGER
juin 2019 - décembre 2019 (6 mois)
Paris, France
CRM Manager for Mondelez & JDE (MVC solution – 29 brands, 300 activations)
Client briefing, content production, SEO coordination
Strategic planning and loyalty campaigns
Liaison between creative, developers and project managers
Agile CRM Brand content Brand Architecture Content marketing Strategic planning