You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Dominika VašováDV

Dominika Vašová

Brand & Communication Strategist

650 €/jour
Berlin, DE
8-15 ans

Délai de réponse moyen : 1h

À propos de Dominika

Hi, I am Dominika. A strategic mind with a creative edge. A consultant with a combined brand and innovation strategy background.

I spent the last 8 years facilitating workshops, coming up with creative ideas & pitching them, so that brands and new products can be built from the ground and grow their influence.

For 6 years, I worked with advertising agencies of all sizes, from boutique digital agencies to big international networks such as DDB or Publicis, on building top-of-mind awareness and positive brand perception for brands like McDonald’s, Raiffeisenbank or Rossmann.

Then I transitioned to digital product innovation, where I facilitated the ideation of product visions and building of product roadmaps, supported building and testing of digital prototypes. 

Today I blend my experiences and help B2B businesses & founders to:
- build brand & content strategies (through workshop facilitation)
- write compelling copy and build their company and personal brands on Linkedin
- upskill their teams about brand-building and storytelling (through interactive workshops)

If you want to build a strong brand and content engine to become a thought leader and grow your revenue, I'd love to get to know you.
  • Slovaque

    Bilingue ou natif

  • Anglais

    Bilingue ou natif

  • Allemand

    Capacité professionnelle limitée

  • Espagnol

    Capacité professionnelle limitée

  • Tchèque

    Capacité professionnelle complète

Accepte de travailler sur site
Berlin (jusqu’à 50 km)

Expériences

  • Icon Group
    Senior Innovation Strategist
    AGENCE & SSII
    mars 2020 - février 2022 (2 ans)
    Berlin, Allemagne
    Transforming businesses by future vision ideation and definition, innovation roadmap development and building data-driven products/platforms.

    In charge of quantitative and qualitative user research and testing to rapidly validate value propositions and service/platform prototypes.

    Product co-ownership of an MVP for the automotive aftermarket, being the main contact for key stakeholders in terms of product development, branding, media, strategy and user testing.

    Responsible for structuring user interviews to validate and prioritize product features, in charge of managing external agencies, setting the direction for the brand and GTM campaign from strategic and creative perspective.

    Leading a team of strategists in opportunity mapping, concept framing and future visioning.
    Innovation Strategy Digital Transformation Workshop Facilitation
  • DDB°
    Brand Strategist
    PRESSE & MÉDIAS
    mars 2019 - février 2020 (1 an)
    Prague, Tchéquie
    Redefining strategic direction for key clients: Raiffeisenbank, Rossmann, McDonald's

    Designing and leading client co-creation workshops using design thinking.

    Inspiring creative teams with real-world insights derived from audience and cultural trends analysis with a strong creative POV.
    Brand Strategy Workshop Facilitation Creative Facilitation Pitching Business development
  • Publicis Groupe
    Strategist
    PRESSE & MÉDIAS
    janvier 2018 - février 2019 (1 an et 2 mois)
    Prague, Tchéquie
    Focusing on new business pitches in cooperation with 3 creative agencies (Leo Burnett, Saatchi & Saatchi, Publicis) resulting in 4 successful business cases in 10 months expanding the portfolio on 1 existing client (IKEA) and winning 3 new clients.

    Responsible for connecting and briefing creative, media, research and digital agencies in pitches to create single-minded business solutions for clients.

    Working on redefining the positioning for the whole group of creative agencies and setting new processes for in-house agencies cooperation with senior management.

    Main research in the areas of banking, finance, fintech and insurance.
    Business development Brand Strategy Pitching

Recommandations

Soyez le premier à recommander Dominika

Contribuez à la réussite de ce freelance en partageant votre expérience de collaboration avec lui.

Ces profils de freelance correspondent également à vos critères

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Formations

  • Bachelor
    University of Economics, Bratislava
    2013
    Field of Study: International Economic Relations Main focus on studying diplomacy, languages, international trade & organizations, macroeconomics.
  • Master
    Prague University of Economics and Business
    2015
    Field of Study: International and Diplomatic Studies Main focus on international politics, trade, and macroeconomics.

Compétences (28)

Catégories