Description

Senior Strategist // Marketing & Brand Consultant // Innovation Expert

With 12 years of experience in marketing and brand strategy, I help brands navigate their positioning, innovation, and transformation challenges with a sharp strategic vision and creative edge.

I'm a specialist in luxury and FMCG and have also worked across various industries, bringing tailored insights and strategic expertise to diverse brand challenges.

What I do:

- Brand strategy & storytelling: brand platform, brand purpose, brand architecture

- Innovation & foresight: power insights, trends, concept development, innovation pipelines

- Marketing strategy & activation: key commercial moments, brand experience, omnichannel funnel

- Collective intelligence: workshops, training, coaching

If you’re looking for a bold, strategic, and results-driven approach to elevate your brand, let’s talk :)

Langues

Français
Bilingue ou natif
Anglais
Capacité professionnelle complète

Préférences en matière de lieu de travail

Accepte de travailler sur site

Paris (jusqu’à 50 km)

Brain Value (IFOP)
Strategic Planning Director
CONSEIL & AUDIT
septembre 2021 - janvier 2024 (2 ans et 4 mois)
Paris, France
- Marketing/branding strategy, innovation and consulting
- Business unit management and development
- Management of 3 people

> Clients: luxury (LVMH, L'Oréal Luxe, Chanel, CIVC, Radisson Hotels...), food (MOM, Burger King, Nutrition & Santé, Aghtia...), mobility (La Centrale, Renault, Peugeot...), cultue (BNF, Deezer) health (Expanscience)
> Scope: Asia, North America, Europe, Middle East
June Marketing
Senior Strategic Planner
CONSEIL & AUDIT
septembre 2017 - août 2021 (3 ans et 11 mois)
Paris, France
- Marketing/branding strategy, innovation and consulting
- Business unit co-creation and development
- Management of 2 people

> Clients: luxury (L'Oréal Luxe, Richemont, Sisley, Givaudan, Dalloyau...), food (Ferrero, Lindt, Brown&Forman, Savencia...), services (SNCF, CIC...), mobility (Renault), health (IPSEN, Arkopharma...)
> Scope: Asia, North Amercia, Europe, Middle East
Freelance
Strategic Planner
septembre 2016 - août 2017 (11 mois)
Clients: advertising and communication agencies, start-up (Too Good To Go launch in FR)