Bryce Bodin

- Managing an international team of 7 direct reports and 12 in dotted line Marketing

- Campaign planning

- Lead acquisition & Nurturing Strategy

- Marketing Automation

- CRM implementation, run and support

- ERP Support

- Reporting & Dashboarding

- Advocating marketing actions benefits to top management

- Budget management AFP is a leading global news agency providing fast, comprehensive and verified coverage of the events shaping our world and of the issues affecting our daily lives. Drawing from an unparalleled news gathering network across 151 countries, AFP also is a world leader in digital verification. With 2,400 staff representing 100 different nationalities, AFP covers the world in 6 languages, with a unique quality of multimedia storytelling spanning video, text, photos and graphics

I've Recruited & managed a Team of 5 —— ️ Lead acquisition strategy

- Lead acquisition through all digital marketing tactics

- Lead sourcing, budget management ️Traffic Management ️ Community / Content Management

- Inbound Marketing strategy & Community building ️ Managing & Optimizing all web properties ️ Developing New websites (CX/UX/UI) ️ Developing New digital projects ️ Implementing Marketing Automation, lead nurturing program ️ CRM - Customer loyalty program - Cross sell & Up Sell ️ Company reputation & Recruitment program ️ KPI's, Reporting, ROI measurement

Roll out marketing strategy and manage web resources to increase web traffic, sales inquiries from web forms, optimize AWS account sign ups and other business results Drive strategic innovation across all digital and social media presences within the region to meet business needs and objectives. Collaborate closely with the FR field marketing and cross functional teams to design and implement a digital strategy that positively impacts business growth and enhance online reputation Ensure consistency in design and messaging across all digital marketing media. Drive success for digital marketing efforts through SEO, SEM, web analytics and social media monitoring Integrate with key marketing events announcement and campaign messages Manage vendor relationships to ensure quality, timeliness and cost effectiveness of deliverables Create and successfully execute innovative and effective marketing programs, including events and tradeshows, webinars, online marketing campaigns, lead generation programs, promotions and more.