À propos de Sebastien
Anglais
Capacité professionnelle complète
Français
Bilingue ou natif
Expériences
- OpenClassroomsStaff product designerEDUCATION & E-LEARNINGjanvier 2020 - Aujourd'hui (6 ans et 5 mois)Paris, FranceIn the Acquisition & Matching squad (SaaS & iOS), I manage end-to-end design processes, from user research to UX/UI and design system scaling. With my squad, I’ve driven a 150% increase in free-course learners (100K+/year), 80% B2C prospect growth, and 300% in B2B leads.Expertise & Responsibilities
- Conducted user research (surveys, interviews) to define personas, scenarios & experience maps.
- Designed navigation flows, wireframes & prototypes, validated through qualitative & quantitative testing.
- Developed a coherent design system, ensuring scalability & consistency.
- Leveraged data & Hotjar for behavioral analysis, applying a test-and-learn approach for continuous optimization.
Key Achievements (80+ Impact-Driven Features)- 🚀 Boosted Conversion: Revamped key pages (Home, Apprenticeship, Menu, Catalog, B2B), growing free-course learners 40K → 105K/month & B2C prospects +80%.
- 🤝 Enhanced Candidate Matching: Designed job & talent marketplaces, AI-powered CV & cover letter, increasing completion 4% → 99%, profiles 20% → 90%, driving millions in business connections & thousands of apprenticeships.
- 📈 Optimized User Upsell: Simplified authentication & onboarding, leveraging user data to boost B2C/B2B prospects (+300%) & enable skill-based recommendations.
- 💼 Streamlined B2B Flows: Improved lead generation & upselling, optimizing buyer journeys & influencing key roadmap initiatives.
Framework :- Lean UX, Design Thinking, Discovery Discipline - FreelanceDirecteur Artistique Senior Digital / UI Designer SeniorAGENCE & SSIIdécembre 2017 - Aujourd'hui (8 ans et 6 mois)Paris, FranceMissions de directions artistiques digitales sur des projets et appels d'offres chez des agences :- Webedia ( pour Netflix, FDJ, L'OREAL USA, Samsung, Fortuneo, Canada office du tourisme, Allociné, Visit Maroc, Visit UK... )- Publicis ( l'Oréal )- Tbwa ( McDonalds )_ Denstu ( Messika )- Milky (Chupa Chups et Starbuck ),- Rapp ( Paypal )...
- Ditto BankUI Designer Senior & Ux, Product designerBANQUE & ASSURANCESavril 2019 - décembre 2019 (9 mois)Paris, FranceLead product design sur la refonte d'un application Neo Bank du groupe Travelex : Ditto Bank app (iPhone/Android)
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Formations
- Master en art appliqué : Direction artistique & design digitalE-art Sup institut2008Formation en design et communication
Certifications
- Figma ExpertThe Cacatoès Theory Le Studio Expert en Design System et Figma2024
- Prise de parole en publicOpenClassrooms2023