Sandeep Singh

Writing user stories. Product backlog prioritization. Discovery and Research work for new features. Identifying the client's needs and getting those features developed and delivered. Working in an Agile framework, where iteration plays an important role. Deep knowledge of the Referral marketing platform. Producing release notes. Testing the released features. Identifying the bugs on the platform. Design planning with product designer.

Managed portfolio of 20+ clients through collaboration, effective communication, and adaptation Worked closely with the MD of Client Success, VP of Client Success, VP of Business Development & Renewals, and Director of Strategy to optimize the referral marketing program. Supported clients with their program performance analysis and delivered performance reports along with the KPIs analysis. Monitored the live programs and made sure everything functions properly.

Created and sent effective outbound campaigns. Generated new qualified leads and facilitated meetings with the Account Executive. Worked on research for new market opportunities. Filtered and qualified inbound leads captured from the marketing campaigns. Nurtured the leads and regular follow-ups. Maintained and populated details of leads in the sales CRM(Pipedrive). Reached out to prospects through email, LinkedIn, and other messaging tools. Researched lead generation methodologies and technologies.