Reena Rajan

I support Auditoire/Omnicom's client, WISE (World Innovation Summit for Education) which is an initiative of Qatar Foundation that focuses on elevating the conversations and global efforts directed towards education with a special focus on developing countries. We work on communication consulting for the summit and various on-ground education focussed global programs and research under the WISE brand.

I worked as an Account Director at a global Comms startup agency based out of Paris. Obsessing over people strategies, internal communications, work cultures, and employee experiences is at the heart of our operations as an agency.

Despite being a young start-up we have an impressive client list. I have worked with some amazing industry stalwarts like - Orange, LVMH, Chanel, Gucci, L'Oréal, Cartier, Coty, Renault, Accor, BNP Paribas, Thales, Airbus and Saint-Gobain.

Led Internal Communications for the Indian bottling arm of The Coca-Cola Company. I worked remotely from Paris, France from Oct 2019 till Dec 2020. Ran an award-nominated intranet platform for 8k+ employees, keeping the employees engaged with innovative internal communications campaigns (highest engagement scores in the year 2018-19) and ensuring that the employees are proud and excited to work with the brand. I design communication strategy, create content, leverage multiple media channels, liaise with internal and external stakeholders to drive employer brand awareness.

• Manage Multiple Channels: Transformed the Intranet (eKO) as the company's internal news engine on SharePoint; launched AI based Chatbot as the company's internal buzz feed; managed 'Yammer' as the social conversation space; leveraged digital spaces like screensavers, wallpapers, TV screens as effective creative channels of weekly content dissemination

• Leverage External Channels: Engage with agency partners on content & strategy for website, media releases and social media platforms

• Design & Create Content: Keen news and content orientation; create, design and publish content that is engaging & captures the company's cultural essence in sync with the external brand proposition; regular C-suite comms via thought leadership, CEO presentations for monthly townhalls, events, etc.

• Enable Culture & Change Management: Content seeding and dissemination of information, across levels of the workforce, to build a culture of curiosity, inclusion, empowerment, celebration, accountability and collaboration

• Partner with Internal Stakeholders: Partner with functions to create campaigns that strengthen internal employer branding and encourage employee brand ambassadorship

• Won 2 awards for IC campaign's impact on Employee Experience in 2020; Finalist for 2 Global Leadership Awards

• Won the 'Inspire the Extraordinary Award' for inspiring Diversity & Inclusion communication campaign in 2019