À propos de Martina
Italien
Bilingue ou natif
Français
Capacité professionnelle limitée
Anglais
Capacité professionnelle complète
Expériences
- Capomondo SABrand Manager Luigia Restaurant / Interim Head of Marketingjanvier 2025 - Aujourd'hui (1 an et 5 mois)Geneva, SwitzerlandLed strategic brand and marketing initiatives across digital and offline channels. Oversaw a team of 2. Development of key digital assets: app, loyalty program, newsletter and sms campaign, website, SEO, social media, Google campaigns Drove integrated brand experiences through in-restaurant communication, promotional activations, events, guerrilla marketing, partnerships, press releases and new restaurant opening
- La Voce di Ginevra MagazineMarketing supporteroctobre 2024 - Aujourd'hui (1 an et 8 mois)Writing articles foronlineand print magazines SEOsupervision of articles (Wordpress) Creating marketing kits and price lists
- Crik Crok srlHead of Marketingoctobre 2023 - octobre 2024 (1 an)Rome, Metropolitan City of Rome Capital, ItalyLed and coordinated a team member with a focus on: Redefining brand positioning and launching brand awareness campaigns Trade marketing plan to boost sell-out and expand the B2B client base Developing a new line of snack and surprise chips products
Recommandations
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Formations
- City University Of London2010
- Master of ManagementSole 24 Ore Business School2012Master Marketing, Retail & Sales Management