Manon Bouvet

J'accompagne Lime, opérateur de mobilité partagée en France, sur différents sujets :

As the Public Affairs and Expansion Manager at HelloBike, I spearheaded strategic initiatives to drive the company's growth across French-speaking and Northern European markets. My responsibilities encompassed the following:

- Government Relations: Established and maintained high-level relationships with government officials, regulatory bodies, and municipal stakeholders to ensure compliance and gain support for expansion projects.

- Tender Management: Led the preparation and submission of competitive bids for municipal and governmental tenders, ensuring thorough research and alignment with local regulatory frameworks.

- Partnership Development: Identified and nurtured partnerships with key stakeholders, including local transportation agencies and tech partners, to bolster HelloBike's market entry and operational effectiveness.

- Strategic Expansion Planning: Devised and executed comprehensive market entry strategies tailored to the unique socio-political landscapes of French speaking and Northern European countries.

- Advocacy & Policy Shaping: Advocated for sustainable mobility policies and worked collaboratively with public sector leaders to promote micro-mobility solutions that aligned with city transportation goals.

As a consultant, I accompany companies on the following topics:

- Public Policies: Navigate complex regulatory landscapes to develop and execute effective public affairs strategies that align with the goals and values of mobility companies. Stay abreast of legislative changes and proactively engage with policymakers to shape favorable regulatory environments.

- Stakeholder Engagement: Cultivate and maintain relationships with key stakeholders, including government officials, community leaders, and advocacy groups. Collaborate closely with internal teams to ensure alignment with external partners and community expectations.

- RfP / Bid Management: Bid management is a crucial facet of my role. I orchestrate comprehensive strategies for engaging with government entities. This involves not only identifying and analyzing bid opportunities but also crafting compelling proposals that showcase the positive impact of our solutions on urban transportation. By strategically managing bids, I aim to secure favorable regulatory outcomes that foster innovation, sustainability, and the seamless integration of mobility solutions into the fabric of modern cities. My approach combines a deep understanding of policy landscapes with effective stakeholder engagement, ensuring that bid submissions are not just responsive but strategically positioned to drive positive change within the dynamic mobility ecosystem.

- Marketing Strategy Guidance: Accompany companies in the development and execution of targeted marketing strategies that resonate with both governmental and public audiences. By leveraging insights from stakeholder engagement and policy analysis, I help design campaigns that effectively communicate a company's vision, align with public policy trends, and enhance brand reputation in competitive markets. This involves advising on positioning, key messaging, and partnership-driven initiatives to bolster outreach and impact.