Louis V.

- Lead the ideation of the Bicester Village’s Digital ecosystem and mapping out of how digital assets are optimised for business results.

- Create cost-effective digital strategies maximising the impact of Bicester Village’s digital communication based on the respected targeted audiences.

- Represent the Power of Youth and Male Audience in the Brand and creative Storytelling Team. Developed stories to create positive influence and desirability that will engage and delivered new audiences for Bicester Village Flagship.

- Research and Find Millennial & Gen Z Trends presentation to give at each bi-annual away day to Central Management as part of the Creative Team.

- Worked closely with both the Digital & Communications Director and Creative Director.

x4 missions with Bicester Village

- Developed Strategic Digital Plan ensuring each story is strategically maximised. Media plan channel recommendation (campaign, audience, tribe).

- Performance/KPI reporting, digital/content best practices for all digital channels.

- Support with photoshoot, influencer. Production schedule from planning to on- the-day logistics.

- Website content updates via CMS system, applying the components of brand positioning.