Description

With over 18 years of hands-on experience in the dynamic world of creative agencies, I have played a pivotal role in crafting strategic recommendations and delivering impactful campaigns. As I navigate the exciting landscape of communication, I am now ready to embark on a fresh chapter, eager to bring a unique blend of positive leadership, strategic thinking, and client-focused expertise to drive success in a collaborative and vibrant environment.

Spécialisations : Branding strategy and design - ATL Communication and tools - BTL - Strategy - Events - Brand Activation - Online - Team Management - Budget - Leading Creative operations

Langues

Français
Bilingue ou natif

Préférences en matière de lieu de travail

Accepte de travailler sur site

Genève (jusqu’à 50 km)

Buzz Brothers
CLIENT SERVICES DIRECTOR@
décembre 2022 - janvier 2023 (1 mois)
Geneva, Switzerland
• Orchestrated and created the strategic client roadmap to offer a macro view on the main account (JTI) of the agency.
• Generated incremental and additional business for the agency by improving client relationships
• Ensured brand narrative consistency across all delivered materials for the client.
• Optimized internal processes and resources.
• Led the creative team (creative directors, art directors, graphic/motion designers) towards a consolidated vision.
• Managed a team of 15 people and reported to the General Manager.
L'OCCITANE INTERNATIONAL GROUP
GLOBAL 360 COMMUNICATION MANAGER@
octobre 2019 - septembre 2022 (2 ans et 11 mois)
Geneva, Switzerland
• Led, deployed, and ensured WW consistency of 360 global campaigns developments.
• Actively contributed to the global brand communication strategy and recommended global animation plans.
• Collaborated with both the internal creative studio and external agencies to develop campaigns and create on & offline brand content.
• Served as the key contact person for the central and local marketing teams (communication department)
• Coached and developed a team of 5 project leaders + supported squad teams on communication skills
bader.creation
CLIENT DIRECTOR@
mars 2016 - juillet 2019 (3 ans et 4 mois)
Lausanne, VD, Switzerland
• Led agency development (prospecting) and managed internal flows to ensure profitability.
• Managed the strategic accounts: Nespresso HQ, Montres Breguet, Nestlé Waters, G-Ray Medical, Terre des Hommes, …
• Consulted clients on branding strategy and positioning.
• Ensured the accuracy of concepts and designs to respect customer brand DNA.
• Improved, recruited, and managed the agency staff (5-10 people) to achieve growth goals and deliver quality work.
• Reported to the CEO and Founder of the agency

@