À propos de Edouard
As a seasoned marketing professional with 20+ years of experience, I have a proven track record in driving strategic marketing initiatives with measurable results.
My expertise includes digital transformation, GTM & activation campaigns, CRM, e-commerce, and product ownership, where I excel at crafting data-driven strategies that boost customer engagement and revenue.
I am driven by a passion for innovation and creating impactful solutions that resonate with customers.
I thrive in dynamic environments, leading teams to achieve ambitious goals and deliver tangible business outcomes.
Français
Bilingue ou natif
Anglais
Bilingue ou natif
Néerlandais
Bilingue ou natif
Accepte de travailler sur site
Bruxelles (jusqu’à 50 km)
Expériences
- Publicis GroupeClient Lead Stellantisnovembre 2025 - Aujourd'hui (7 mois)Bruxelles, BelgiqueClient Lead Media for Stellantis at Publicis Groupe, leading a 7-person team and the full media budget of the Brussels Motor Show 2026 to deliver coherent, high-impact omnichannel campaigns.
- ORESOPERATIONAL MARKETING & COMMUNICATION ADVISORENERGIEdécembre 2024 - Aujourd'hui (1 an et 6 mois)Gosselies, Belgique• Analyzed and mapped current customer journeys and UX/UI to identify improvement opportunities and enhance key touchpoints• Co-created future solutions in collaboration with internal stakeholders to address identified gaps.• Aligned communication strategies to enhance customer satisfaction and boost operational efficiency through data-driven decisions.
- Brussels Airport Company | Digital & AnalyticsSENIOR PRODUCT OWNER MARKETPLACE AND F&DTRANSPORTSavril 2023 - août 2024 (1 an et 5 mois)Zaventem, Belgique• Lead E-commerce and F&D Digital Platforms: Directed the strategy and execution of e-commerce and digital food & beverage platforms, significantly improving user experience and driving revenue growth.• Cross-Functional Leadership: Collaborated with stakeholders to drive continuous platform improvements, leveraging data-driven insights to optimize performance.• Strategic Product Positioning: Defined product offerings and customer journey mapping, creating a commercial roadmap that resulted in a +44% revenue increase on a YTD basis.
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Formations
- Certification in Digital MarketingICHEC Business School2015Certification in Digital Marketing
- Degree in Marketing & AdvertisingSOLVAY Business School1998Degree in Marketing & Advertising