À propos de Alaina
Want to build a digital product from 0-1 or increase your product or your team's performance? I can help you achieve your goals.
As a seasoned product manager with 15 years experience, I have built digital products in early phase B2B SaaS startups (HR, Supply Chain, SalesTech and Developer Tools), taken new businesses from idea to first adoption, hired and mentored product managers and UX designers and led product teams.
I'm a hands-on product leader who has built technically complex products and APIs, managed data integrations as well as worked with founders and C-level to align company and product strategy. Finally, I embrace AI tools such as n8n for prototyping, workflow optimization and personalized UX.
Hire me for:
- Evaluation and testing of a new product concept using prototyping and user testing
- Interim product management & product leadership
- Hiring, mentoring and up-skilling for product teams
- Driving cross-functional collaboration in product development or between product, sales and marketing teams.
--- FR ---
Forte de 15 ans d'expérience en gestion de produits, j'ai conçu des produits numériques au sein de startups B2B SaaS en phase de lancement (RH, supply chain, sales tech et outils pour développeurs), accompagné de nouvelles activités de l'idée à la première adoption, recruté et mentoré des gestionnaires de produits et des designers UX, et dirigé des équipes produit.
Faites appel à moi pour :
- Évaluer et tester de nouveaux concepts de produits par le prototypage et les tests utilisateurs ;
- Management produit et leadership produit en intérim.
- Recrutement, mentorat et montée en compétences des équipes produit.
- Facilitation de la collaboration transversale dans le développement produit ou entre les équipes produit, commerciales et marketing.
Anglais
Bilingue ou natif
Allemand
Bilingue ou natif
Français
Capacité professionnelle limitée
Accepte de travailler sur site
Fréjus (jusqu’à 50 km), Nice (jusqu’à 50 km)
Expériences
- alaina-koerber.comINTERIM PRODUCT LEAD & AI PRODUCT BUILDERjuillet 2025 - Aujourd'hui (11 mois)
- Independent practice helping SaaS startups & scaleups achieve competitive clarity,
product-driven revenue, and delivery momentum- Due diligence and transformation engagement for a HR services SME:
optimized internal project management flows, consolidated fragmenteddata sources and delivered software recommendations to leadership- Building productized services that combine PM methodology with applied
AI, e.g. a multi-agent system automating feedback collection to uncoverhigh-potential product opportunities - SurfeSENIOR PRODUCT MANAGERdécembre 2024 - juin 2025 (6 mois)Paris, FranceProducts: Sales intelligence platform and sales automation plug-in• Leading 30+ user discovery sessions to identify and refine key differentiators for a new AI-powered recommendation engine that surfaces high-intent sales prospects• Partnering with AI engineers to prototype and build a scalable, yet personalized recommendation framework that fits the customer's unique prospecting strategy• Evaluating buying signal viability, testing external intent data providers and experimenting with proprietary signals
- PrismicSENIOR PRODUCT MANAGERaoût 2022 - août 2024 (2 ans)Paris, FranceProduct: Headless content management system for web developers and marketers• Generated 150k € of ARR within 3 months after launching first public API for programmatic content creation and updates• Reduced discovery and design phase duration by up to 50% through initiating tighter design and experimentation cycles in product squads• Collaborated with marketing and revenue teams on quarterly product-led growth initiatives, eg. creating 45 new leads for the agency pipeline.
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Formations
- Master of ArtsMediadesign University for Applied Sciences2010MASTER OF ARTS - MEDIA MANAGEMENT
- Bachelor of ArtsWayne State University2004BACHELOR OF ARTS - GERMAN STUDIES, FASHION DESIGN