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Victor EnnouchiVE

Victor Ennouchi

COO/CFO | Transformation & Restructuring

800 €/jour
Paris, FR
15 ans et +

Délai de réponse moyen : 1h

À propos de Victor

💼 J’aide les dirigeants à transformer leur organisation, réduire le cashburn et restaurer la rentabilité.
Missions de transformation, restructuring et performance recovery pour des scale-ups, PME ou fonds d’investissement.

🚀 I help CEOs and investors transform their organizations, reduce cash burn, and restore profitability.
I lead transformation, restructuring, and performance recovery missions for scale-ups, SMEs, and investment funds.

C-level for 10+ years (Rocket Internet, Just Eat, Gorillas), I specialize in turnaround and operational transformation. My approach combines rapid diagnostic, clear roadmap, and disciplined execution to deliver measurable results within 90 days.


⚙️ Expertise

Transformation & Restructuring · Interim Management (COO / CFO / GM) · Operational Excellence · Cost & Cash Optimization · KPI & Performance Management · Change Management · Post-Merger Integration


📈 Key Achievements

🦍 Gorillas France — Full turnaround: cash burn –€3.5M/month, EBITDA profitability in +50% warehouses.

🍽️ Just Eat France — Built & scaled delivery business: 800 FTEs, +50% revenue, CM3 positive.

💼 Investment Fund — Acting Operating Partner: +45% sales productivity, +25% EBITDA, post-investment structuring.

☀️ Recent Mission — Cash turnaround: from –€40K/month to +€20K, break-even x2.5, now cash-positive.

🏍️ Foodora (Delivery Hero Group) — Industrialized Ops & Analytics on €150M revenue (–20% delivery time).


🧭 Method

1️⃣ Diagnostic flash → identify key operational & financial levers
2️⃣ 30/60/90-day action plan → quantified roadmap
3️⃣ Execution → hands-on leadership & performance tools

I combine CEO vision, CFO rigor, and COO execution.
Expert in crisis recovery, cash optimization & turnaround, I help organizations regain control and achieve sustainable profitability.
  • Français

    Bilingue ou natif

  • Anglais

    Bilingue ou natif

  • Allemand

    Notions

Accepte de travailler sur site
Paris (jusqu’à 50 km), La Rochelle (jusqu’à 30 km), Bordeaux (jusqu’à 10 km)

Expériences

  • Newfund Capital
    Chief Operating Partner
    CAPITAL-INVESTISSEMENT
    septembre 2023 - décembre 2024 (1 an et 3 mois)
    Paris, France
    As Chief Operating Partner, I supported the portfolio’s CEOs in achieving operational excellence, cash discipline, and scalable growth. Reporting directly to the partners, I led the Operating Partners team and drove strategic and operational transformation initiatives across multiple companies in the fund.

    💼 Scope of work
    • Interim COO / CRO / CFO roles for 4 startups in SaaS, e-commerce, and energy tech.
    • Designed and executed post-investment transformation plans to stabilize operations, reduce burn, and unlock profitability.
    • Implemented data-driven performance dashboards, ensuring full alignment between operational KPIs and financial reporting.
    • Supported founders in fundraising readiness, board reporting, and governance optimization.
    • Recruited and coached mid-management teams to improve decision velocity and accountability.

    📈 Key Achievements
    • +45% commercial productivity and +25% EBITDA uplift across portfolio companies within 3 months.
    • Implemented unified cash management model and cost monitoring across 6 startups.
    • Introduced a 90-day operational audit framework, now used by the fund for all new investments.
    • Supported a turnaround case: from –€40K/month burn to +€20K/month cash-positive in 5 months.
    • Improved investor reporting & visibility, enabling faster follow-on decisions by LPs.

    🧭 Methodology
    1️⃣ Rapid diagnostic — 360° audit of financial & operational levers
    2️⃣ 30/60/90-day roadmap — clear, measurable actions
    3️⃣ Execution & follow-up — hands-on involvement until tangible results

    🚀 Acting at the intersection of strategy, operations, and finance, I help funds secure ROI by transforming underperforming assets into sustainable, profitable businesses.
    Transformation des organisations Transformation digitale
  • Gorillas
    Managing Director France
    E-COMMERCE
    juillet 2022 - août 2023 (1 an et 2 mois)
    Paris, France
    As Managing Director France, I was brought in to turn around one of the group’s largest and most challenged markets, leading over 800 employees and a €150M+ P&L. My mission: stabilize operations, reduce cash burn, and restore profitability while preserving growth potential.

    💼 Scope of work

    • Oversaw all country operations — finance, logistics, marketing, HR, and customer service.
    • Implemented a complete organizational redesign, introducing clear accountability layers, performance KPIs, and cash control rituals.
    • Led a deep cost and process optimization program across supply chain, warehouse ops, and rider logistics.
    • Partnered with global BI & Product teams to automate analytics, dashboards, and reporting, ensuring real-time visibility on unit economics.
    • Coached the senior leadership team and restructured middle management to strengthen execution and ownership.

    📈 Key Achievements

    • Reduced cash burn by €3.5M per month within 5 months.
    • Achieved EBITDA-positive performance in over 50% of warehouses.
    • Increased gross margin by 30% through pricing and purchasing optimization.
    • Consolidated the network from 40 to 25 high-performing sites while maintaining volume.
    • Built a profitability-first operating model later adopted in other EU markets.
    • Drove a culture shift from “growth at all costs” to data-driven performance accountability.

    🧭 Methodology

    1️⃣ Operational audit — identification of key profitability levers
    2️⃣ Restructuring & execution — cost reduction, org redesign, and process automation
    3️⃣ Performance management — continuous reporting, dashboards, and team coaching

    🚀 Result: Gorillas France became a reference turnaround case within the group, with sustainable unit economics and a replicable framework for other markets.
    Restructuration Management d'équipe Business model
  • Gorillas
    VP, EMEA & US Operations
    E-COMMERCE
    mars 2022 - juillet 2022 (4 mois)
    Berlin, Germany
    As VP, EMEA & US Operations, I led a team of 200 HQ staff and 8,000 indirect employees across 9 countries. I was responsible for driving operational excellence and profitability across Gorillas’ delivery vertical.

    🚀 Designed and implemented Product & BI systems, improving process automation, reporting accuracy, and decision speed.

    📊 Achieved a +30% global increase in CM3 through cost optimization, network redesign, and performance analytics.

    📦 Managed a delivery organization of 1,000 employees and 7,500 riders, with full P&L ownership on Contribution Margin 2.

    🧭 Defined and executed the playbook for scalable, profitable last-mile operations across Europe and the US.
    Pilotage de la performance Opérations Pricing Management d'équipe

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Formations

  • MSc - Investment Banking & Financial Markets
    Université Paris Dauphine
    2017
    MSc - Investment Banking & Financial Markets
  • MSc - Corporate Finance Management
    SKEMA BUSINESS SCHOOL
    2016
    MSc - Corporate Finance Management

Compétences

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