Salif Sall

Owned the development of the Salesforce CRM system, including adoption, consistency of data entry processes, accuracy of resulting KPIs/, CRM systems changes/enhancements and administration. Analyzed sales performance and pipeline metrics to identify sales improvement opportunities and provide Insights to Exco and head ofsales. Organized and lead monthly and quarterly reviews with the Head of Coverage & CEO Supported Relationship Managers (RMs) in their commercial activities Provided support on strategic ad hoc topics, dashboards, and reporting at a global/international level Ensured consistent execution of best practice ofsales processes. Worked alongside the marketing team to optimize the lead generation/ qualification process. Worked alongside the CFO to provide accurate analysis and sales forecasting. Designed and deployed training for sales teams alongside business lines Sourced, implemented, and managed technologies used by sales organizations and evaluate its effectiveness.

Project Management: Interfaced with Sr. Management to drive transformation Initiatives across the EMEA region. Strategic Planning: Participated as part of a team of professionals from Sales, Operations, Finance and Marketing to develop plans to support strategic initiatives to achieve revenue growth. Forecast / Pipeline Analytics: Assisted management with the weekly, monthly, and quarterlyforecast process and the annual budget process. Data Analytics: Analyzed and built reports of key performance indicators related to Sales Productivity, Market share, Pipeline development, Forecast accuracy, product trends, margin trends and other key metrics.

Managing (transversal) a team of 80 account managers & sales specialists in their daily activities with an annual revenue of 650M€. Leveraged Sales Process Digitalization: Implemented efficiently solution software giving sales team relevant customer's insights and efficient way to engage useful discussion with their customers and prospects during the sales cycle: equipped 50 Account Managers & Sales Specialistswith an adoption rate of 70% and a ROI of 5000% Sales Methodologies: Helped and supported sales teams to add structure on sales process, which makes it easy to identify areas where the sales process is broken or inefficient. Built dashboards and data analyses to support sales management decisions. Structured sales process by implementing a prospection tool and follow up potential leadswithin the CRM CRM Data Automation & Data Quality: Increased the accuracy and completeness of CRM data (including Opportunities and Contacts Data) by building analyses and dashboard: Increased data quality by an average of 30% and some area up to 70% which helped to increase our pipelinevs lastyear