Sabrina Z.

Led end-to-end ownership of a B2C product in the creator economy, collaborating closely with the CPO and CTO, design, engineering, and product marketing teams. Drove product-market fit through deep consumer research and competitive benchmarking, defining a roadmap that balanced creative vision with business objectives measured by user acquisition, retention, and revenue growth. Spearheaded the overhaul of the core search experience, shipping AI-powered features including smart search, visual search, and search-by-image capabilities. Designed and delivered business and market intelligence dashboards, enabling data-driven decision-making for customers. Developed an intelligent email integration and led the revamp of the Chrome extension to improve user engagement and retention. Contributed to the implementation of AI classification models and drove several Post-Merger Integration (PMI) initiatives. Acted as the cross-functional bridge between engineering and marketing, aligning with broader product and data teams to leverage Kolsquare's existing infrastructure. Leveraged AI tooling to accelerate research and prototyping cycles in a fast-paced, zero-to-one environment.

Spearhead the end-to-end lifecycle of AI/ML-powered products, from vision to deployment.

Define and communicate product strategy by identifying opportunities where machine learning and advanced analytics can deliver measurable business value.

Own and prioritise a data science product backlog, translating complex technical capabilities into actionable roadmap increments delivered through Agile methodologies.

Collaborate cross-functionally with data scientists, ML engineers, and software developers to steer model development, define success metrics, and monitor performance in production.

Drive market adoption through close partnership with marketing and commercial teams, while ensuring full compliance with responsible AI principles and data governance standards.

Champion MLOps practices to sustain long-term product performance beyond initial delivery.

Defined and executed the product strategy and vision, shaped the roadmap and Web3 Art platform and marketplace based on user needs and business objectives.

Built and managed the product team, processes and agile ceremonies. Collaborated with artists, museums, and galleries, translating needs into actionable business and product operations requirements; delivering successful Art exhibitions and auction sales for collectors.

Led the Web3 and art market research. Used data analysis, lean management methods, design thinking, and prototyping to test and validate hypotheses. Defined product requirements, created product specifications, and prioritized features. Managing continuous delivery and QA testing.

Managed the platform redesigns. Designed and launched a new TV app with Samsung (44M+ reach), a specific Web3 Artist SaaS solution, and a token-gated experience for galleries and museums, new Art & Tech collaborations.

Led the development and implementation of marketing automation, blockchain-based payment systems, a referral system, a 3D vizualization module, tech add-ons, loyalty programs, and KYC flows.