À propos de Robin
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Expériences
- ConverteoConsultant Senior Analytics & DataCONSEIL & AUDITjanvier 2023 - Aujourd'hui (3 ans et 5 mois)Paris, FranceOngoing mission at ODDO BHF : Analytics tool implementation for all Digital Assets.Mission at Shine: GA4 migration to Server-Side (with proxification mode):- Support in defining KPIs and technologies to be migrated- Migration of tracking to GA4 Server-Side (tool: Google Tag Manager)- Implementation of the proxification with Adding WellMission at Arkema: Web analytics and tracking reinforcement:- Assistance with tracking issues (tool: Google Tag Manager)- Migration of analytics tools depending GDPR updates (transition from GA3 to GA4 + transition from GA4 to Piwik Pro)- Creation of analytics dashboards (tool: Looker Studio)Mission at Conforama: Tracking Manager in the Web-analysis and Omni-channel department:- Responsible for Server-side implementation project- Responsible for GA3/GA4 data collection (double tracking in a context of all analytical tools migration)- In charge of tracking for all technical projects and functional upgrades- Creation of technical documentation on technical and tracking infrastructure
- SpeexxSenior Customer Success ConsultantEDUCATION & E-LEARNINGjanvier 2021 - septembre 2022 (1 an et 9 mois)Paris, France- Onboarding customers into their technical environment and delivering all service components.- Onboarding and Customer Success Project Leader : monitoring KPIs, anticipating and identifying customer needs, troubleshooting and increasing the adoption of Speexx products and services.- Developing long-term strategies : engagement, retention and success plan.- Solution Architect for French Business Unit : main contact for all technical topics from pre-sale to Customer Success.
- CommandersActCustomer Success Consultant / Technical Account consultantEDITION DE LOGICIELSoctobre 2017 - octobre 2019 (2 ans)Paris, France- Technical account manager and Key acount manager for any business sectors.- SaaS solutions consulting by providing strategic and technical orientations to market leaders.- Data/tracking projects consulting and management.- Technical support on the implementation of data strategy and third party tracking plan.- Trainer on Tag Management certifications.Customer references : Sephora, Danone, L'Occitane, Thalys, Engie, Disneyland, ...
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Formations
- Licence Information-CommunicationUniversité de Rennes 22015Licence universitaire spécialisée dans l'analyse des pratiques informationnelles. Spécialisation en stratégie marketing et digitale.
- Master Ecole de ManagementINSEEC Business School2017Programme Grande Ecole de Commerce
Certifications
- Certification TagCommanderCommandersAct2017