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Mathieu MunckMM

Mathieu Munck

Marketing insights / Social Data Analysis

700 €/jour
1 projet
Paris, FR
8-15 ans

Délai de réponse moyen : 1h

À propos de Mathieu

I work for 10 years in innovation and social media listening industries for
various sectors and clients : luxury, media, telecom, agencies, beauty, FMCG,
finance, banking, insurance, retail, energy…
  • Français

    Bilingue ou natif

Accepte de travailler sur site
Paris (jusqu’à 50 km)

Expériences

  • Meltwater
    Research Manager
    CONSEIL & AUDIT
    mars 2025 - Aujourd'hui (1 an et 3 mois)
    Paris, France
    • Leading & overseeing comprehensive social listening reports via Radarly, leveraging both quantitative and qualitative analytical methodologies.
    • Partnering with Research Directors to translate client needs into strategic research frameworks and actionable recommendations.
    • Cross-functional collaboration: Liaising with internal teams to align research objectives with broader business goals and technical requirements.
    • Team Leadership: Managing and mentoring a team of 2–3 analysts, driving high-quality deliverables through continuous training and professional development.
    • Tool Optimization: Developing and maintaining advanced configurations and query setups for social media monitoring and analysis.
    • Methodology Design: Defining tailored research approaches for diverse use cases while ensuring strict data consistency and integrity.
    • Market Intelligence: Analyzing media content and market trends to deliver high-impact insights that support client decision-making.
    • Project Ownership: Serving as the primary lead for project quality and delivery, working autonomously with strategic support from the Insights Director.
    • Innovation & Best Practices: Monitoring industry shifts and technological advancements to keep the company at the forefront of social intelligence innovation.
    Consumer Insight Réseaux sociaux Radarly Gestion de projet project management
  • Linkfluence (Meltwater)
    Lead researcher
    RÉSEAUX SOCIAUX
    avril 2015 - mars 2020 (5 ans)
    Paris, France
    Collecting customer needs
    Building and updating complex social media listening and analytics services
    Define the methodology, setup the dashboards and ensure data consistency
    Project management, coordination and production of any kind of reports and ad-hoc social media research on various topics using quantitative, qualitative or network analysis
    Delivering consumer insights and actionable recommendations
    Ensuring the quality of the projects handled autonomously
    Present analysis and recommendations to clients
    project management

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Formations

  • Master 2 : Intelligence économique
    IAE Bordeaux
    2008
    Apprenticeship (9 months) at Capital High Tech (now Absiskey) An Innovation’s management agency

Compétences (15)

Catégories