À propos de Laurie
Français
Bilingue ou natif
Anglais
Capacité professionnelle complète
Expériences
- Pricepoint – AI/SaaS – Hospitality TechHEAD OF CUSTOMER SUCCESS OPERATIONSHÔTELLERIEmai 2024 - Aujourd'hui (2 ans et 1 mois)Montréal, Canada• - Built and currently leads the entire Customer Success department (Onboarding, Support, Retention, Account Management, Billing).• - Design and execution of a Customer Success strategy, resulting in: | NPS 39 → 60 | Overall CSAT +95% | NRR +14 pts |• - Implementation of a segmentation model to personalize the customer journey and experience across "HV" / "Strategic" / "Core" segments.• - Design of the onboarding process to reduce Time to Value from 90 → 30 days.• - Increased product adoption, usage, customer satisfaction (NPS, CSAT, custom surveys), and renewal rates.• - Built and structured HubSpot CRM from scratch (data mapping, pipelines,workflows, playbooks, automations, dashboards, reporting).• - Led migration and implementation of new tools (ticketing, CRM, billing).• - Defined key customer health KPIs to proactively identify at-risk accounts and drive strategic churn-reduction initiatives.• - Managed high-value strategic accounts.• - Developed executive-level reporting for leadership and shareholders.
- PayLead – BtoB - Fintech/Payment MarketingHEAD OF CUSTOMER SUCCESSBANQUE & ASSURANCESmai 2022 - novembre 2023 (1 an et 6 mois)Paris, France• - Led Customer Success teams in France and Spain (including Data Analysts and Account Managers), driving retention and expansion in a data-driven fintech environment.• - Built operational and organizational processes to ensure customer satisfaction, engagement, and identification of upsell opportunities.• - Managed strategic accounts, including campaign strategy development, performance reviews, executive presentations, and optimization recommendations.• - Coordinated cross-functional collaboration (Product, Data, Sales, Operations) to enhance customer experience and support product evolution.
- Mytraffic – SaaS – Location IntelligenceHEAD OF CUSTOMER SUCCESSSECTEUR PUBLIC & COLLECTIVITÉSseptembre 2020 - avril 2022 (1 an et 7 mois)Paris, France• - Built the Customer Success function from the ground up, including onboarding, retention, support, and customer satisfaction strategy.• - Led an international CS team and scaled processes to support rapid growth across diverse industries (Retail, Commercial Real Estate, Public Sector).• - Reduced churn from 30% to 10% and increased MRR, achieving +120% Net Revenue Retention.• - Worked closely with Marketing and Product teams to align go-to-market strategy, Jobs-To-Be-Done framework, and personas.
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Formations
- SaaSSaaS
- MasterINSEEC GroupMaster