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Julien ZakoianJZ

Julien Zakoian

GTM & Marketing Senior Operator

2 000 €/jour
Paris, FR
15 ans et +

Délai de réponse moyen : 1h

À propos de Julien

Opérateur senior GTM et marketing, j'aide fondateurs, dirigeants et fonds à accélérer leur croissance et à structurer leur go-to-market. 15 ans en C-level (DG, CRO, CMO) dans des entreprises consumer, marketplace et SaaS, en France et aux États-Unis : Airbnb, Veepee, Meero, Brainly, Indy.


Concrètement, je vous aide à définir et exécuter votre stratégie GTM, à construire une machine d'acquisition et de revenue qui scale, à repositionner votre marque et à intégrer l'IA générative dans vos opérations marketing et produit.

Ce qui me différencie : je suis un opérateur, pas un consultant de slides. J'ai porté des P&L, recruté et dirigé des équipes, et livré des résultats mesurables. Membre du Claude Partner Network, je travaille en mode AI-native, ce qui accélère chaque mission.


Types de missions : diagnostic et plan Growth & GTM, refonte branding et positionnement, structuration revenue et acquisition, conseil stratégique pour comités de direction et fonds, accompagnement de la transformation IA.
  • Français

    Bilingue ou natif

  • Anglais

    Bilingue ou natif

  • Allemand

    Capacité professionnelle limitée

Accepte de travailler sur site
Paris (jusqu’à 50 km)

Expériences

  • MIA Ventures AI-Native Operating Platform
    Founder & Operator
    janvier 2025 - Aujourd'hui (1 an et 5 mois)
    Paris, France
    AI-native studio combining consulting, SaaS product building and angel investing.
    - AI-native consulting practice: Advising European scale-ups on AI deployment, with two offers: (a) AI process automation for non-tech portfolio companies, (b) strategic clarity and north star definition for tech scale-ups.
    - Multi-agent operating systems: Designed and deployed Arcane Studio, a multi-agent AI pipeline for brand strategy (Discovery, Brand Strategy, Brand Activation), and Uncap, an AI-powered growth plateau diagnosis methodology.
    - SaaS products shipped: Sovereign-compliance SaaS for French wealth managers (Mistral, OVH/Scaleway, Qdrant stack); SaaS for SMB lead qualification; AI-powered fantasy football platform with paying users.
    - Angel portfolio: 12+ angel investments in European and US tech, with active deal flow and operator support.
    -Advisory & board roles
    GenAI Branding Go-to-Market (GTM) Strategy Growth marketing
  • Indy SaaS FinTech (B2B / Prosumer)
    General Manager / CRO & Board Member
    janvier 2022 - janvier 2025 (3 ans)
    Paris, France
    Steering company operations and revenue strategy to drive growth and profitability.
    - Sales turnaround and revenue scale: As CRO, restructured the sales organization (team, process, segmentation, comp plans) to drive 3x growth in ARR over 3 years while improving unit economics (LTV/CAC > 4, Gross Margin > 75%). Direct leadership of the sales engine, not just marketing.
    - Governance: Board Member during the €40M Series-C round.
    - Brand and product transformation: Led full rebranding. Launched freemium offering (accounting, invoicing, business banking) and the market-leading product for property companies (SCI), reaching 100,000+ users.
    - Organization: Full P&L oversight of Revenue, Marketing and Operations (120+ employees).
    General Management Stratégie de positionnement go to market Stratégie marketing
  • Diffusely (formerly Meero) Global Marketplace for Visual Content
    CEO North America & Global CMO
    janvier 2018 - janvier 2022 (4 ans)
    New York, États-Unis
    Launching US operations from scratch and structuring Global Brand Marketing.
    - CEO North America (NYC): Built the US subsidiary from zero to 130 employees in 15 months, including the full enterprise sales organization (AEs, sales engineers, account management). Full P&L, legal and HR ownership.
    - Global CMO: Merged 4 siloed teams into a unified Marketing and Comms department. Designed and executed the global GTM strategy.
    -Advisory role to the CEO on brand positioning and business development.
    Marketing Branding Strategy General Management

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Formations

  • MSc
    ESSEC Business School
    1999
    MSc

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