Jerome Matteucci

- Consultant missions for agencies and companies looking at sport events investments (e.g. Alphasights).

- Contributed to the drafting and finalization of the WHO publication titled Changing the Game: Strengthening Health and

Well-Being through Sport Events.

- non profit organization creation (co founder) called United Football Organization.

Over 10 years of proven expertise in events, partnerships, and account management with both international and local companies. Extensive experience in organizing and managing workshops, press conferences, seminars, and dinners involving multiple international stakeholders. Successfully developed and executed comprehensive promotional plans, media releases, and multimedia content for diverse brands, products, services, and events tailored to international stakeholders. Skilled in project management, delivering 360-degree campaigns that align seamlessly with stakeholders' objectives. Managed teams of 5-25 members, including central and local teams, overseeing recruitment, development, and evaluation to ensure successful project delivery across various host countries. Spearheaded and implemented marketing activities that significantly enhanced brand and product visibility and success. Established and monitored KPIs and strategic timelines to ensure project efficiency. Successfully conducted RFI/RFP processes and negotiated contracts with service providers. Expertly managed marketing budgets and resources, ensuring optimal allocation and cost-effectiveness. Coordinated and executed the Health and Sports Memorandum of Understanding (MoU) between FIFA, WHO and Ministry of Health in Qatar. Delivered results in concession and retail sales, including food and beverages (F&B) and merchandising. Acted as a marketing representative, providing critical input and feedback during host country bidding processes. Developed and drafted all necessary marketing-related documentation to facilitate event organization. Published official sports-related regulations, such as equipment regulations, ensuring compliance and clarity. Managed the brand approval process for member associations and provided expert marketing consultancy. Conducted site inspections to ensure requirements were defined and met. Led the implementation of impactful marketing campaigns for global companies.

- Delivery of all sponsors and commercial affiliates marketing programs and activations for the FIFA World Cup 2018.

- Implemented, analyzed, evaluated, and presented KPIs according to established objectives.

- Led events onsite management and drove onsite delivery team and agencies.

- Monitored operations, managed unexpected issues and crisis. Shared daily reports to the organizing committee.

- Coordinated communication & marketing meetings, ensuring the approved strategy was followed, and objectives met.

- Organized concessions and managed F&B projects at event sites and venues.

- Events and Draws delivered: FIFA World Cup 2018, U20 World Cup, Club Competitions World Cup, summits, Congresses, Workshops/seminars, Draws.