Hervé Haubursin

I started several e-commerce stores across the years fueled by the power of online advertising. I was responsible for all aspects of the website, marketing operations, and customer services, as well as managing orders and relationships with suppliers. In addition, I have also taken on several freelance missions involving tasks such as defining marketing strategies and brand image, designing websites, and improving paid media acquisition funnels.

- Among the selected group of BE advertisers invited to participate in TikTok Ads Manager early access program

- One e-commerce store featured on Buzzfeed and in British GQ magazine within six months after launch

- Grew the social media count from 0 to 2500+ followers for one e-e-commerce store in 6 months

- Ranked three e-commerce stores among the top 20th percentile on Shopify

As a member of the Communication team, my mission is to help transform and digitalize communications in a customer-centric way. I am responsible for working closely with development teams to bridge the gap between communication business requirements and digital communication solutions, while always maintaining a clear business perspective. I am also involved in the migration towards a new Digital Communication Platform, which will enable us to better achieve our goals. Ultimately, my goal is to help our organization communicate more effectively with our customers and drive business success through the use of digital technologies.

RESPONSABILITIES

- Ensure an optimal follow-up of projects as well as day-to-day requests in the domain of customer communications for optimal end-to-end implementation, up to operations within the (new) Digital Communication Platform. ​

- Translate Business requirements into digital communication solutions, knowing the potential offered by the solution architecture. ​

- Participate to the testing and monitoring of the implemented solution, to check the final quality of delivery end-to-end. ​

- Measure the customer experience behind the solution design, analyze impacts of operational issues, and ensure solution implementation. ​

- Special focus point: Take a leading role, together with the communications team in the clean-up and migration of existing templates from the present to the new Digital Communication Platform, in line with the prioritized roadmap.​

- Work with communication team members and manager, Project teams, IT & development teams, communication implementation team, Web team

I am part of the Neo Tokyo community, a group of venture capitalists, developers, token founders, and Web3 builders who are passionate about the potential of crypto gaming and metaverse experiences to take over the world. We believe that by bringing together the brightest minds in the industry, we can create a strong network that will help drive the growth of crypto gaming as it moves from its current infancy to global prominence. In addition to fostering networking and collaboration, Neo Tokyo also focuses on building utilities, such as applications and tools, that are powered by our crypto token $BYTES and help advance our mission of developing the gaming metaverse.