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Charly De BackerCD

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À propos de Charly

Expert en paiements et optimisation de flux de paiement pour les acteurs e-commerce, retail et fintech.

Depuis plus de 5 ans, j’accompagne des entreprises dans la structuration, l’optimisation et le scaling de leurs solutions de paiement à travers l’Europe. Mon expertise couvre l’acquiring, l’orchestration multi-acquéreurs, l’optimisation des taux d’acceptation, les solutions Open Banking, Apple Pay / Google Pay ainsi que les stratégies de paiement internationales et cross-border.

J’interviens comme consultant stratégique ou Fractional Chief Payments Officer afin d’aider les marchands à transformer leurs paiements en véritable levier de croissance.

Mes missions principales :

- Audit et optimisation des flows de paiement existants
- Amélioration des taux d’acceptation et réduction des refus
- Optimisation du checkout et de la conversion paiement
- Mise en place de stratégies multi-acquéreurs et smart routing
- Sélection et négociation de PSP/acquéreurs
- Réduction des coûts de processing
- Déploiement d’APMs et solutions locales selon les marchés cibles
- Accompagnement low à high-risk e-commerce

J’ai une forte expérience dans les secteurs e-commerce, hospitality, subscription billing, marketplaces, digital goods et industries high-risk.

Mon approche est orientée performance et business : un paiement optimisé impacte directement le chiffre d’affaires, la conversion et la rentabilité d’un marchand.
  • Français

    Bilingue ou natif

  • Anglais

    Capacité professionnelle complète

Accepte de travailler sur site
Lille (jusqu’à 50 km), Bruxelles (jusqu’à 50 km), Paris (jusqu’à 50 km)

Expériences

  • SysPay
    Head of Business Development
    BANQUE & ASSURANCES
    septembre 2024 - Aujourd'hui (1 an et 9 mois)
    Malta
    I lead the commercial development of E-commerce and Banking activities, with a clear focus:
    designing stable, compliant and scalable payment models, tailored to complex or regulated environments.

    I operate at the intersection of business and banking partners to anticipate blockers early and build payment setups that stand the test of time.

    What I do in practice :
    - Business development and support for merchants, platforms and digital players (low & high risk)
    - Structuring multi-acquirer / multi-currency payment architectures
    - Deploying acquiring solutions (Visa / Mastercard), open banking and alternative payment methods
    - Building and managing partnerships with banks, acquirers and fintechs
    - Optimizing onboarding processes, transaction flows and risk management

    I don’t just close deals.
    I set a clear framework to enable sustainable growth, without surprises.
    Payment Optimization for E-commerce Payment Strategy & Optimization Fraud, Chargeback & Payment Performance Management
  • Paynovate
    Business Manager
    BANQUE & ASSURANCES
    juin 2022 - août 2024 (2 ans et 2 mois)
    Brussels, Belgium
    Payments: In-depth expertise in card processing, managing payment flows, and implementing tailored payment solutions to meet our clients' needs.

    High-Risk Transactions: Specialization in complex transaction setups and managing transactions for high-risk sectors, ensuring secure and compliant solutions for these environments.

    Banking as a Service (BaaS): Active participation in creating integrated digital banking services, offering a comprehensive range of flexible and scalable banking solutions for our fintech partners.

    Open Banking: Contribution to developing innovative solutions that enhance interoperability and simplify access to banking data, thereby improving user experience and partner competitiveness.

    Key Results:

    💼 Revenue Growth: Achieved a 150% increase in revenue from new clients in the payments and fintech sectors over two years.

    📈 New Client Acquisition: Developed a portfolio of 100+ new strategic clients in high-risk sectors, contributing to the diversification of the company's revenue streams.

    🛠 Technological Partnerships: Integrated 10 new technology partner solutions to support the Banking as a Service and Open Banking strategy.

    My mission was to drive the company's continuous growth through a dynamic commercial strategy, developing strong partnerships with financial institutions and fintech companies. I also contributed to establishing a client-focused approach centered on innovation while maximizing operational efficiency.
    Payment Strategy & Optimization Acquiring Strategy & PSP Selection Fraud, Chargeback & Payment Performance Management Payment Optimization for E-commerce Core Banking
  • Aion Bank (UniCredit Group)
    Sales Team Lead manager
    BANQUE & ASSURANCES
    avril 2021 - juillet 2022 (1 an et 3 mois)
    Avenue De La Toison d'Or 26, Marche, LX, Belgium
    Managed and supported the growth of retail banking products and customer acquisition strategies across multiple financial services verticals, while leading commercial development initiatives and client relationship management.

    Key areas of expertise included:

    IBAN accounts & daily banking solutions
    Cross-border transactions and international payments
    ETF investment products and wealth-related solutions
    Personal lending and consumer credit products
    Customer onboarding and banking product advisory

    In parallel, contributed to the development of Banking-as-a-Service (BaaS) partnerships and embedded finance opportunities by supporting external partners and fintech integrations within the banking ecosystem.

    Worked closely with internal sales, compliance, operations and product teams to drive commercial performance, customer experience and scalable banking solutions.
    Banking and Financial Services Core Banking Retail Banking Digital Banking Stratégie d'investissement

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Formations

  • Intermédiation Bancaire et Investissement Introduction to asset management Intermediation
    en crédit
    Intermédiation Bancaire et Investissement Introduction to asset management Intermediation
  • Commerce Exterieur
    Ecole Pratique Hautes Etudes Commerciales (EPHEC)
    2020
    Commerce Exterieur

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