À propos de Annabelle
Consulting Areas & Expertise:
- Defining Product Strategy, Product Vision, and long-term Strategic Roadmaps
- Leading Product Portfolio Management and prioritisation
- Designing Growth and Scaling strategies for digital products
- Building strong product innovation rituals and product culture
- Product org transformation and Product coaching
- Implementing effective processes tailored to your organisation’s reality
- Increasing team velocity, execution quality, and cross-functional alignment
- Running strategic workshops, ideation sessions, alignment rituals and managing big programs (SoS)
- Market expansion planning & execution
- Monetisation strategy and revenue optimisation
- Go-to-Market (GTM) strategy for new product launches
- Product marketing, positioning, and competitive analysis
- Driving Product Discovery and iterative product development
- Establishing a strong A/B testing and experimentation culture
- Enabling data-driven decision making across product teams
- Customer journey mapping and UX optimisation
- Achieving and validating Product-Market Fit
Anglais
Bilingue ou natif
Français
Capacité professionnelle complète
Russe
Bilingue ou natif
Expériences
- eBayProduct LeaderE-COMMERCEjuillet 2023 - Aujourd'hui (2 ans et 11 mois)Berlin, GermanyDriving strategic growth and strengthening the company’s position across global markets through high-impact initiatives, including:
- Launched ML-powered message translation in eBay Messenger, unlocking $9M in incremental GMB.
- Optimized the bottom-of-funnel experience for International Markets, addressing an opportunity size of $300M iGMB.
- Improved the Conversational Shopping user experience, generating $88M in annualized iGMB.
- Amazon LogisticsProduct LeaderLOGISTIQUE & SUPPLY CHAINnovembre 2022 - juillet 2023 (8 mois)Paris, FranceLed strategic programs to enhance Amazon’s core delivery propositions across diverse customer segments and multiple international markets.
- Accelerated delivery speeds by driving the Target Delivery Upgrade (TDU) initiative.
- Partnered with Science and Economics teams to work on ML-models that improved delivery speed predictions and selection for key use cases.
- Drove end-to-end CX improvements for Small & Light ASINs across the EU.
- Coordinated delivery operations readiness for Prime Day and Peak periods, ensuring reliability at scale.
- Octo Technology - part of AccentureSenior Product Managerjanvier 2021 - novembre 2022 (1 an et 10 mois)Paris, FranceAs a Consultant and Senior Product Manager, I led 3 main projects for 3 different clients: Scoping of a new Information System for the INSEEC-U group of universities; Redesign of a new website and mobile app for Rothschild & Co. private banking; Redesign of the National Driving License system for the Ministry of the Interior of France.
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Formations
- Master in Marketing & CreativityESCP EUROPE BUSINESS SCHOOL2016Master in Marketing & Creativity
- Master in Global Economy & International ManagementFAR EASTERN STATE UNIVERSITY OF ECONOMICS & MANAGEMENT2011Master in Global Economy & International Management