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Ananthu DileepAD

Ananthu Dileep

Shopper & Trade marketing

260 €/jour
Bordeaux, FR
0-2 ans

Délai de réponse moyen : 1h

À propos de Ananthu

I help brands bridge the gap between analytical insights and strategic execution. With a professional focus on high-velocity markets and international retail, I specialize in navigating complex business challenges through a methodology that balances technical rigor with marketing agility.

My approach is built on evidence-based decision-making, ensuring that every product move or brand strategy is backed by solid data. Having operated in global business hubs like Dubai, I am adept at managing cross-functional projects and optimizing operational pipelines to accelerate growth and performance.

How I can help your business:
Trade & Shopper Marketing: Optimizing the path to purchase and enhancing retail performance through targeted strategy.

Data-Driven Strategy: Translating complex consumer data into actionable growth plans and KPI-focused reports.

Product Management: Leading the evolution of products with a focus on sustainable, impactful consumer experiences.

Brand Audit & Positioning: Analyzing market trends and competitor landscapes to refine your strategic edge.

I am dedicated to turning technical innovation into meaningful results. Whether you are looking to optimize an existing product line or build a data-backed marketing roadmap.
  • Anglais

    Bilingue ou natif

Accepte de travailler sur site
Bordeaux (jusqu’à 50 km)

Expériences

  • Integral Shopper
    Shopper & Trade marketing
    GRANDE DISTRIBUTION
    septembre 2025 - avril 2026 (7 mois)
    Dubai - United Arab Emirates
    • Trade Execution: Orchestrated 360° promotional catalogs for major trade events, ensuring 100% alignment between brand strategy and field execution.
    • Retail Innovation: Developed shopper concepts and executed 360° communication strategies, driving measurable increases in in-store brand visibility.
    • Commercial Strategy: Assisted Marketing Director with P&L analysis and high-level presentations to secure growth for Key Account partnerships.
    • Process Automation: Engineered a 100% automated Market Watch pipeline, achieving 0% manual entry and increasing reporting speed by 50%.
    • Predictive Modeling: Built an automated model merging sales/redemption data, enabling real-time tracking with 95%+ forecasting accuracy.
    • Actionable Insights: Converted raw KPIs into Post-Campaign Reports, identifying optimizations to increase trade spend efficiency and ROI.

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Formations

  • Marketing
    KEDGE Business School
    2026
    Marketing
  • Bachelor of Education
    Anna University
    Bachelor of Education

Certifications

  • Google Analytics
    Google
    2025
  • TOSA Excel Certificate
    TOSA
    2025

Compétences

Catégories