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Philippe Ruttens

b2b senior marketing consultant, coach & manager

Peut se déplacer à Antwerp, Ghent, Amsterdam, Cologne, Lille

  • 51.2211
  • 4.39971
Proposer un projet La mission ne démarrera que si vous acceptez le devis de Philippe.
Proposer un projet La mission ne démarrera que si vous acceptez le devis de Philippe.

Localisation et déplacement

Antwerp, Belgium
Peut travailler dans vos locaux à
  • Antwerp et 50km autour
  • Ghent et 10km autour
  • Amsterdam et 10km autour
  • Cologne et 10km autour
  • Lille et 10km autour


Durée de mission
  • ≤ 1 mois
  • entre 1 et 3 mois
  • entre 3 et 6 mois
  • ≥ 6 mois
Secteur d'activité
  • Banque & assurances
  • Biotechnologies
  • Chimie
  • Conseil & audit
  • Agence & SSII
+27 autres
Taille d'entreprise
  • 11 - 49 personnes
  • 50 - 249 personnes
  • 250 - 999 personnes
  • 1000 - 4999 personnes
  • ≥ 5000 personnes




Twitter : ruttens ruttens
  • 12559 Tweets



Compétences (47)

Philippe en quelques mots

International consultant & manager Philippe Ruttens coaches CMOs and helps B2B sales & marketing teams transform faster into ROI-driven revenue marketing centres of excellence. For the last 25 years he has been helping scale-ups, mid-market and enterprises to grow their leads revenue in 10+ sectors. Using his analytical and operational expertise developed at firms like Accenture, World Courier, EY, MasterCard and Iron Mountain, he combines his strategic demand generation vision and quick wins on campaigns & channels with a pragmatic, people- and data-focused approach to help teams achieve their commercial objectives faster. Find out more on


Portfolio uniquement accessible aux membres


B2B ROI Marketing Coach - Transforming B2B CMOs and their teams into ROI engines

Antwerp Area, Belgium

août 2018 - Aujourd'hui (3 ans et 1 mois)

Do you spend more than 2% of your B2B revenue on marketing? Can you prove a marketing ROI of 200-500% to your CEO? How about growing your marketing performance, team and budget by over 10% in 2020? Which part of your marketing budget and activities was wasted on the wrong stuff – with missed sales opportunities and revenue? How about we go together on a journey into your ROI and boost your 2020 performance? I have worked with many CEO/CMO’s, companies and teams struggling like you to quantify the ROI of their Marketing & Sales efforts. Based on my 26 years’ B2B marketing experience helping international clients transform their marketing & sales operations, I developed a structured 100%-pragmatic coaching program to measure and boost ROI in B2B companies. Through a short audit and using templates, benchmarks and tools to focus on your 20-80, I coach B2B CMOs and marketing teams to manage the right KPIs, develop a simple dashboard, roadmap and adopt a disciplined & flexible way of working towards maximum performance. The outcome? Growing your leads, opportunities and revenue generated from marketing, from quick wins this quarter to a sustainable 12-18 months journey. All it takes is an initial 30-min chat or a quick questionnaire... A small investment that produces a hefty profit: BOOK a mini-audit on FIND OUT more how I can help you on ABOUT PHILIPPE - Core expertise in seven industry sectors: Healthcare, Logistics, Telecom, Financial, Professional Services, Industrial and Manufacturing - 80% focus on Demand Generation, ROI Audits, Marketing & Sales alignment, KPIs analysis, Dashboards, Funnel & Campaigns optimisation… - Speaker at worldwide webinars on BRIGHTTalk and B2B Marketing events - in 2019 alone: over 1200 hours coaching & transforming B2B marketing teams into ROI engines - As a Team Lead, Coach, Consultant, Workshop facilitator or Interim Manager

B2B Marketing & Communications For Professional Services, IT And Industrial Sectors

Antwerp Area, Belgium

novembre 2017 - Aujourd'hui (3 ans et 10 mois)

Since 1992, I have been helping large and medium-size Professional Services, IT And Industrial Companies improve their reputation, online footprint and sales through my B2B Marketing, Communications & Demand Generation expertise at Belgium and EMEA Levels. I balance quick wins and fact-based strategic thinking to boost B2B & Services companies' Marketing & Sales performance in five main ways: Workshops, Coaching, Quick-Scan, short-term, pragmatic "sprint" consultancy or longer-term Interim Management. Main focus is on growth, strategy, roadmap and transformation. Key Facts - 25 years as B2B marketeer - 8 years Manager for Big 4: Andersen Consulting/Accenture, E&Y, Cap Gemini - 8 years as freelance senior consultant - 8 years as Marketing & Comms Manager (ad interim or fixed) at Accenture, The House of Marketing - 5 years in KM and market intelligence - 39 LinkedIn recommendations - 12 years work in London, Sydney and Glasgow - 10 years Antwerp-based (flexible commuting to London, Paris or NL) - 6 years MSc-level training in IT, Economics and International Marketing Sample Results - Led and transformed three marketing teams of 4+ people for the digital age - Managed a range of brand & personas studies, content & digital marketing strategies and inbound-outbound channels, from telemarketing to email, events, web and social media - Developed and co-delivered demand generation multi-channel campaigns covering 10+ countries and 19 web sites - Trained & coached over 200 executives & employees over social branding & selling - Helped increase win rate for over 10 key account teams in Telecom, Insurance and Government (Account-Based Marketing) - Developed marketing & sales Intranet for 400 sales managers - Created new marketing information products covering the smart card & consulting market for over 300 senior managers - Set up and managed EMEA Competitor Intelligence function for over 500 internal clients For more info and credentials, please visit

⚡ B2B Marketing Booster -⛫ Accelerating B2B companies’ visibility, engagement and leads

Antwerp Area, Belgium

septembre 2016 - Aujourd'hui (5 ans)

Recharge your B2B marketing batteries to expand your online footprint. Accelerate your lead generation & nurturing through quick wins and interim support. Human-to-Human (H2H) marketing, not just B2B. Focusing on your priority pain points and using a pragmatic mix of consulting advice, campaigns development and implementation through online, social, content and H2H marketing techniques, my passion is to accelerate B2B companies' growth and impact, from medium- to large-size, from short-term consulting missions to longer-term interim management. My 23-year experience in B2B and professional services marketing & communications at international level are combined with a healthy dose of enthusiasm and understanding of your business strategy. Outside work, my main hobbies are Crossfit, Paleo eating, cinema, foodie and travel experiences. Let's meet for a coffee, check out for a 1-min test of your B2B batteries too!


Freelance B2B Marketing Consultant & Interim Manager

Antwerp, Belgium

janvier 2020 - Aujourd'hui (1 an et 8 mois)

Recommandations externes

Consultez les recommandations qu'a reçues Philippe